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[1]
OpenAI Sora Hands-On: Disappointing and Impressive in Equal Measure
After months of anticipation, OpenAI finally launched Sora, its AI video generator tool. We have been waiting to access Sora and generate AI videos to see if it lives up to the hype. We have now tested Sora on a variety of prompts and used its image-to-video feature as well. Now, go through our hands-on experience of Sora to learn about its capabilities and limitations. To test Sora, I started with a simple prompt to see how it handles air movement and general physics. I ran the below prompt on Sora, but it refused to generate a video. Turns out, due to the "blow" word in the prompt, Sora refused to generate the video. So I changed it to "extinguishes" and it readily produced the video. It shows that Sora has been heavily restricted to avoid harmful video generation. Never mind, coming to the generated video, it failed to follow my instructions. The person in the video didn't blow out the candles. After multiple tries and having burned over 100 credits, Sora couldn't generate the video I asked for. Next, I asked Sora to generate a video of a cricket match between India and Australia. This was a good test to check Sora's understanding of physics. Well, it generated a plausible-looking video, but the movement was wonky. As you can see in the video below, the bat magically disappears while the player runs. It demonstrates that while Sora understands spatial coherence well -- creating consistent individual frames -- it lacks temporal coherence, which is the ability to generate sequences that follow logical, time-based rules. For example, a ball might fall at inconsistent speeds because the model doesn't understand gravity or more broadly, the laws of physics. I noticed that when humans are involved, Sora struggles to maintain temporal coherence. It reminds me of the early image generation models that often failed at rendering human features such as fingers, hands, eyes, etc. Since Sora allows users to upload photos (not of humans, as of now), I took this opportunity to test how it transforms static images into videos. I uploaded an image of a mountain pathway and asked Sora to generate a video based on the image. I added a prompt instructing Sora to pan around and show the surroundings. Again, Sora failed to follow my instructions. It created a sort of live video from the image and didn't show the surroundings at all. So I tried a different method and used Sora's Remix feature to create something new based on the generated video. I asked Sora to add a river around the mountain and changed the Remix strength to Mild. While Sora added a flowing river, it changed the overall scene and the output looked like a watercolor painting. On Sora's Featured page, you will find many visually stunning videos, mostly abstract in nature. So I tried to produce an abstract video of a playful fox in a forest. And Sora did a wonderful job. It created a magical scene, showcasing great detail in cinematic light. For such videos, Sora is a great tool. You can go wild with your imagination and create surreal videos. Make sure to add detailed prompts for better results. In the final test, Sora created a beautiful animated scene of a deer, running in a mystical forest. I loved the slow movement and this time, it was perfectly rendered without any distortion. Again, if you wish to generate animated scenes, Sora is a worthy AI video generator. Since this is the first model released by OpenAI for video generation, some imperfections are to be expected. We know that it's running the Sora Turbo model which is faster, but doesn't offer the full capabilities of the larger model. Nevertheless, it's a promising development in the field of Generative AI. From here onwards, we can expect that it's only going to get better.
[2]
OpenAI's Sora first look: YouTuber Marques Brownlee breaks down the problems with the AI video model
One of the most highly-anticipated AI-related products has just arrived: OpenAI's AI video generator Sora launched on Monday as part of the company's 12 Days of OpenAI event. OpenAI has provided sneak peeks at Sora's output in the past. But, how different is it at launch? OpenAI has certainly been hard at work to update and improve its AI video generator in preparation for its public launch. YouTuber Marques Brownlee had a first look at Sora, releasing his video review of the latest OpenAI product hours before OpenAI even officially announced the launch. What did Brownlee think? According to Brownlee, his Sora testing found that the AI video generator excels at creating landscapes. AI generated overhead, drone-like shots of nature or famous landscapes look just like real-life stock footage. Of course, as Brownlee points out, if you are specifically well-versed in how the surroundings of a landmark look, one might be able to spot the differences. However, there's not too much that looks distinctly AI-generated in these types of Sora-created clips. Perhaps the type of video Sora is best able to create, according to Brownlee, are abstract videos. Background or screensaver type abstract art can be made quite well by Sora even with specific instructions. Brownlee also found that Sora-generated certain types of animated content, like stop-motion or claymation type animation, look passable at times as the sometimes jerky movements that still plague AI video look like stylistic choices. Most surprisingly, Brownlee found that Sora was able to handle very specific animated text visuals. Words often show up as garbled text in other AI image and video generation models. With Sora, Brownlee found that as long as the text was specific, say a few words on title card, Sora was able to generate the visual with correct spelling. Sora, however, still presents many of the same problems that all AI video generators that came before it have struggled with. The first thing Brownlee mentions is object permanence. Sora has issues with displaying, say, a specific object in an individual's hand throughout the runtime of the video. Sometimes the object will move or just suddenly disappear. Just like with AI text, Sora's AI video suffers from hallucinations. Which brings Brownlee to Sora's biggest problem: Physics in general. Photorealistic video seems to be quite challenging for Sora because it can't just seem to get movement down right. A person simply walking will start slowing down or speeding up in unnatural ways. Body parts or objects will suddenly warp into something completely different at times as well. And, while Brownlee did mention those improvements with text, unless you are getting very specific, Sora still garbles the spelling of any sort of background text like you might see on buildings or street signs. Sora is very much an ongoing work, as OpenAI shared during the launch. While it may offer a step up from other AI video generators, it's clear that there are just some areas where all AI video models are going to find challenging.
[3]
OpenAI unveils Sora AI video generator - here's how to try it
OpenAI has finally launched Sora, an AI video generation tool that pushes the boundaries of creativity and technology. Early users describe it as both "inspiring" and "horrifyingly good," a testament to its impressive capabilities in video and image generation. Sora promises to revolutionize how creators, educators, and businesses approach visual storytelling, but its limitations and implications spark important questions about the role of AI in the creative process. Currently available in the United States at Sora.com, the video generator will be rolling out slowly in other countries. The tool enables users to generate videos and images in virtually any style, ranging from photorealistic visuals to cartoons, paintings, and abstract art. With a focus on accessibility and exploration, it offers features that cater to both beginners and professionals. ChatGPT Plus users get 50 generations a month, ChatGPT Pro gets unlimited generations, and those with a free tier membership can still enjoy the feed of generated videos. Creative exploration using Explore. Users can browse prompts created by others in their feed and view curated results in this section. These examples showcase some of the best outputs Sora can generate, offering both inspiration and insight into its capabilities. You can see if a video was generated with a simple text prompt, if an image extension was used, or any other creative tools. You can then learn the methodology and use it in your own creations. Presets and defaults are helpful as you get your video idea off the ground. Customization and remixing. One standout feature is the ability to remix existing creations. Users can personalize and tailor videos by adjusting the level of remixing -- mild, subtle, or detailed -- before generating a fresh new version. In the demonstration today, the team took a video of wholly mammoths and turned them into robots. By allowing users to explore and replicate others' prompts, it offers a unique educational resource. The tool's ability to create abstract designs, moving textures, and gradients makes it particularly suited for experimenting with visuals beyond the scope of traditional tools. Library and organization. Sora provides tools for keeping work organized. A Library stores all user-generated content, while the Folders feature allows creators to manage projects separately. Uploaded files are also easily accessible for integration into new creations. Storyboarding works similarly to an online video editor. Great for stringing together several different actions. It works well for turning an image into a video. Sora will look at the image and will then fill out a new prompt to turn the image into a fresh video. Blend is a feature that allows for two videos to be integrated together. You can dictate to Sora how you want the features to be blended together. In the example in the demo, they created an image of a world where wholly mammoths and robots walked the earth together. While the features of video generation are amazing, challenges remain. Currently, for instance, videos requiring complex object interactions often struggle with physics, resulting in glitches like disappearing objects or inconsistent movements. Despite this, Sora excels in areas like fluid dynamics, producing stunningly realistic water and fire effects. Keep in mind that although this early version is not perfect and will make mistakes, it's the worst it will ever be as the AI features constantly advance and improve. While Sora's potential is vast, early users have highlighted notable shortcomings: Physics and object permanence: The tool struggles with maintaining consistent object behaviors across frames, making it difficult to create realistic movement. Legs, in particular, often appear incorrectly positioned in videos. AI artifacts: Photorealistic videos often reveal their AI origins, with issues in smoke effects or physics-based interactions. Copyright and guardrails: Sora is designed with strong ethical boundaries. It avoids generating content that resembles copyrighted material, public figures, or dangerous scenarios. Additionally, it refuses to process requests from users it suspects are under 18. Sora shines in creative niches where realism is less critical. Stop-motion, Claymation, and cartoon-style videos leverage its strengths, producing animations that feel intentionally artistic. It's also adept at creating text-based visuals, such as title slides, and abstract moving designs. These applications position Sora as a valuable tool for artists, marketers, and educators looking to explore new forms of storytelling. Despite its promise, Sora raises important questions about the future of AI-generated content. Concerns about the origins of training data and the energy consumption required for its operation remain unresolved. Users also wonder whether it's too late to opt out of having their content included in AI datasets. To address transparency and safety, Sora watermarks every video it generates and maintains strict guardrails against harmful or unethical uses. Users also have to enter their birthdate before entering the site. OpenAI's commitment to these practices aims to build trust as the tool gains traction. Sora is a potentially groundbreaking addition to OpenAI's lineup, offering users unparalleled creative freedom and a glimpse into the future of AI-driven media. While it's not without flaws, its potential to transform visual storytelling is undeniable. Whether used for abstract designs, educational tools, or experimental animations, Sora is poised to become an essential resource for anyone exploring the intersection of art and technology. However, as with any innovation, its adoption will require careful consideration of its ethical, creative and environmental implications.
[4]
'Not there yet': Sora rollout receives mixed response from AI filmmakers citing inconsistent results, content restrictions
Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Ten months after previewing it with eye-catching, vividly lifelike videos, OpenAI finally released Sora, its AI video generator model, to the public on Monday. However, in the two days since, the debut has been less than picture-perfect: Early-adopter AI filmmakers have reported surprisingly inconsistent and unrealistic results from Sora, especially compared to leading rival AI video creation tools from the likes of Runway, Luma, Hailuo, Kling, and Tencent's new Hunyuan. Others have taken issue with OpenAI's content restrictions prohibiting violence and explicit content, even with cartoonish or unserious visuals. And OpenAI has now closed off Sora account creation temporarily to deal with unanticipated high demand, according to a post by OpenAI CEO Sam Altman on X yesterday. Sora's bumpy rollout already has some stalwart AI critics such as public relations agent Ed Zitron suggesting that it was a "bait and switch" to earn OpenAI positive press coverage despite the company's being technically unable to actually provide the model in a reliable inference to the masses. Wide-ranging reactions, from impressed to disappointed Regardless, those who have been able to access the tool starting this week (or earlier, when OpenAI pre-seeded it to selected alpha and beta testers) report a wide range of experiences, from impressive to disappointing, especially given the price point for accessing it: $20 a month for 50 generations through ChatGPT Plus subscriptions, or $200 a month for unlimited generations through ChatGPT Pro. "Nope, Sora is not there yet!" wrote creator Umesh on X. "HailuoAI seems far better. I just tried four generations with varying prompts to achieve what HailuoAI did so easily, but none of them worked." Similarly, artist PurzBeats posted on X saying Sora was "[p]robably only worth it on the Pro plan," and that they experienced "[v]ery strange and choppy motion on everything but the subject" in their generations, among other complaints. "OpenAI has been lying to us this whole time!" wrote independent filmmaker el cine on X. "It loses in every way, most of the clips not usable and it doesn't even follow prompts properly," they noted, posting clips of a generation with people walking backwards with their legs facing opposite their torsos and heads. Ultimately, they concluded: "Think twice before going for the Pro plan." Others have been more impressed with the results, including futurist podcaster Ed Krassenstein, who called the model "amazing" in a post on X based on his experiences making quick clips with it. He posted a four-minute long Sora-generated film by another creator, KNGMKRlabs, that shows cavemen in a documentary-style program called "The First Humans" which to my eyes looks incredibly realistic and compelling. A highly competitive market leaves less room for error and tinkering Nonetheless, as AI video generators work to out-compete one another for users, with new features that make Hollywood-caliber filmmaking available to the masses, Sora's debut seems challenged to say the least. And for actual Hollywood studios that OpenAI and rivals are reportedly courting, the rivals may currently have the edge. Already, for example, Runway has inked a deal for an unspecified amount with Lionsgate to provide the John Wick studio with custom AI models trained on its catalog of 20,000+ films and TV shows. Especially for those looking to shell out the money for the "Pro" subscription tier, the question is whether Sora is worth it now, or whether other AI generators with similar or less-expensive pricing structures are a better deal. Sora's current output and relatively high entry price points (it offers no free tier, unlike other AI video generators) may make it more challenging to find widespread adoption. I've reached out to OpenAI for a comment on the initial reception to Sora and specifically the negative reactions/criticisms, and will update when I hear back.
[5]
OpenAI's Sora doesn't feel like the game-changer it was supposed to be
OpenAI has teased, and repeatedly delayed, the release of Sora for nearly a year. On Tuesday, the company finally unveiled a fully functional version of the new video-generation model destined for public use and, despite the initial buzz, more and more early users of the release don't seem overly impressed. And neither am I. Introducing Sora, our text-to-video model. Sora can create videos of up to 60 seconds featuring highly detailed scenes, complex camera motion, and multiple characters with vibrant emotions. https://t.co/7j2JN27M3W Prompt: "Beautiful, snowy... pic.twitter.com/ruTEWn87vf — OpenAI (@OpenAI) February 15, 2024 The company first introduced Sora last February to critical acclaim for its hyperrealistic video renderings. "Sora can generate videos up to a minute long while maintaining visual quality and adherence to the user's prompt," OpenAI wrote in its announcement blog at the time. "The model understands not only what the user has asked for in the prompt, but also how those things exist in the physical world." Recommended Videos OpenAI keeps dropping more insane Sora videos These are 100% AI generated 9 reality bending videos 1. Elephant made out of leaves pic.twitter.com/tPsHNGbFPS — Linus Ekenstam (@LinusEkenstam) March 18, 2024 The company released more Sora-generated footage in March, this time of an elephant made of leafs, further hyping the model's capabilities. The Sora program subsequently ran into a series of development delays, which OpenAI's chief product officer Kevin Weil blamed in a recent Reddit AMA on the "need to perfect the model, get safety/impersonation/other things right, and scale compute." At the same time, The Information reported that early iterations of Sora suffered from poor performance and struggled to maintain a focus on the user's prompts, requiring up to 10 real-world minutes to generate a minute-long clip. The model was also recently leaked online by a group of disgruntled beta testers who objected to OpenAI's "art-washing" practices, however, the company swiftly had the group's unauthorized UI removed from Hugging Face in response. While OpenAI was tweaking and refining Sora's performance, the company's competition was eating its lunch. Adobe's Firefly AI, Runway's Gen 3 Alpha, Meta's Movie Gen, and Kuaishou Technology's Kling (not to mention countless free-to-use options) proliferated throughout the internet this past year, with many offering clips of superior quality and faster inference times than what OpenAI had repeatedly promised. On Tuesday, OpenAI officially unveiled the production-ready version of Sora and released it to its $20-a-month Plus and $200-a-month (lol) Pro subscribers. Or, at least, the company did for a few hours. As technology commentator Ed Zitron noted on Bluesky Wednesday, "mere hours -- maybe even less -- after saying Sora was out, OpenAI stopped accepting new account registrations with no clear timeline. OpenAI bait-and-switched the entire tech media. There's no way this company can afford to have their video generator available to the public." This Video is AI Generated! SORA Review For the folks who did manage to gain access, the videos that Sora managed to generate were less than impressive. As YouTube personality Marques Brownlee pointed out during his hands-on video with the model, it required multiple minutes to generate a single 20-second-long 1080p resolution clip and had significant difficulty in generating a subject's legs and their movements, with the front and rear legs unnaturally swapping positions throughout the clip. One need only look at the generated video below of a gymnast swapping their arms, legs, and head on the fly as they tumble across a mat to see what he meant. here's a Sora generated video of gymnastics — Peter Labuza (@labuzamovies.bsky.social) 2024-12-11T17:35:23.989Z Bluesky user Peter Labuza, who posted the gymnastics video, did not hold back on his criticism of the model, stating: "I'm sorry, but if you make a text-to-video generator and you tell it "make a cat run through a field" and you give it the starting image, and the cat simply STANDS, your generator Does Not Work." Bluesky user Chris Offner held a similar opinion, sarcastically noting that "Sora is a data-driven physics engine" while sharing an absolutely bonkers clip of a skier defying most, if not all, known laws of physics. The Verge also tried out the model, bemoaning the fact that it still couldn't avoid unsightly inclusions like "additional limbs or distorted objects." "Sora is a data-driven physics engine."x.com/chrisoffner3... — Chris Offner (@chrisoffner3d.bsky.social) 2024-12-10T12:42:53.674Z Not everybody hated Sora on sight, mind you. X user Nathan Shipley showed off the model's "remix" feature, which enables users to mask a generated video to the movements of objects in an uploaded sample. In this case, he made a generated crane's head move in the same manner as a pair of scissors he videotaped himself holding. Sora Remix test: Scissors to crane Prompt was "Close up of a curious crane bird looking around a beautiful nature scene by a pond. The birds head pops into the shot and then out." pic.twitter.com/CvAkdkmFBQ — Nathan Shipley (@CitizenPlain) December 10, 2024 There's no word yet on when the company will be able to reliably reopen account signups for interested Sora users. Whether OpenAI can court Hollywood with Sora in its current state, as Runway recently did with Gen 3 and Lionsgate, also remains to be seen. One thing remains certain, OpenAI, despite its initial lead in the AI boom, is quickly being surpassed by the rest of the industry, and lackluster product releases like what we just saw with Sora will only further harm the company's reputation.
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OpenAI Launches Sora Video Generator for All Users
Sora can convert text or image prompts into shockingly realistic video. OpenAI is finally launching its much-hyped Sora video generator. The release is part of OpenAI's "12 Days of Shipmas," during which the company has been releasing a string of new products including the $200-per-month ChatGPT Pro tier. Marques Brownlee was first to confirm today's release. Sora is included in ChatGPT paid memberships at sora.com, meaning you don't have to pay extra for them. Sora Turbo is an accelerated model that's also being released today. Videos can be up to 20 seconds in length but can be stitched together to make one longer video. "We don't want our AIs to just be text," CEO Sam Altman said. "Crucial to our AGI roadmap, AI will learn a lot about how we do things in the world." As part of the announcement, OpenAI showed off an explore page where "people can come together" and share videos they've created with Sora, including the prompts they used to generate them. Sora was first announced back in February, and OpenAI has slowly been rolling out the model with preview testers. Former CTO Mira Murati famously was the subject of ridicule online after she told the Wall Street Journal that she was unsure whether Sora was trained on YouTube videos, which would be a violation of Google's terms of service. Either way, early previews of Sora appear disconcertingly realistic. Brownlee shared an AI-generated news clip made using Sora that's intended to look like a local news broadcast. There still appear to be telltale signs that the video is fakeâ€"the text in the video is jumbled and incoherent, for instance. But it's hard to deny that the video looks very close to the real thing. That should cause some concern considering older individuals on Facebook already seem to suspend their disbelief and engage with AI-generated slop. And CEO Mark Zuckerberg wants to see more of it in feeds, not less. At what point will people become completely disconnected from reality? Videos created with Sora can be customized through additional text prompts as part of its "remix" toolâ€"OpenAI showed a video of woolly mammoths running through the desert and used the remix tool to turn them into robots. A storyboard lets users string together several text prompts that Sora will attempt to blend into cohesive scenes. It looks a lot like a standard video editing app with a timeline and clips that can be moved around. One notable issue with Sora is that it's hard to precisely control the output of AI models. That should be of some comfort to creatives. Sora could drive down the cost of production where visual effects are concerned, but artists will want to have control over every detail, and it seems like Sora's controls are crude at this point. The demos we've seen thus far potentially have been edited quite a bit, and hallucinations remain a problem. Brownlee says that Sora struggles to generate realistic physics, often showing objects simply disappear or pass through each other. It also doesn't know how fast objects, like soccer balls, should move. But then again, traditional filmmaking requires a lot of editing as well. It will be interesting to see how films made with Sora will compare in feeling to something like a Tom Cruise movie where very little visual effects are used and he does all of his own stunts. There is a lot of bad CGI out there; hopefully, Sora doesn't make that worse.
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OpenAI Sora officially launches to change AI video - 5 things you need to know
The third day of OpenAI's 12 Days of OpenAI went way bigger than the OpenAI o1 model of day one or the enterprise-focused day two. The AI company announced the general release of the long-awaited Sora AI video generator. First teased nearly a year ago, there's a lot to unpack from the news, so here are five of the most important bits about Sora you need to know. Sora is now accessible via its website to ChatGPT Plus and Pro subscribers in the U.S. and many other countries. The AI video maker employs an upgraded version of the model showcased in February called Sora Turbo - this new model produces better videos more quickly than the earlier iteration. Beyond basic text-to-video capabilities, Sora Turbo adds some creative flexibility. You can submit a text prompt to make a video from scratch, as well as animate a still image, or remix an existing video based on a new text prompt. Don't expect to make full-length feature films right away, though. Sora runs on a credit system similar to ChatGPT and DALL-E. ChatGPT Plus subscribers get 1,000 monthly credits, which equals 50 videos at 720p resolution of five seconds each that will be prioritized for creation. If you're willing to pay $200 a month for the new ChatGPT Pro plan, you can get longer, higher quality videos of up to 20 seconds at 1080p and ten times as many priority videos as with Plus. You can also have up to five videos processing simultaneously. If you use up all 500 priority slots, you'll still get unlimited video generations below the priority level, but none of the videos will have the OpenAI watermark. That's not the case on the Plus plan, though. Even if you're not making a video, you can check out the Sora Explore page and see what others are making. Once you're logged into Sora, you can follow the steps below to make a video in Sora, and check out our hands-on with making a video here. There's bad news for those in the UK and Europe eager to use Sora. The AI video maker is not available there yet, and the delay has no ending in sight. It's a familiar scenario for OpenAI products facing the region's stringent regulatory landscape. This cautious rollout echoes the restrictions faced by ChataGPT, including an outright ban by Italy. DALL-E's image maker was also slow to launch in the region as OpenAI navigated the complexities of European AI governance. One standout element of the new Sora platform is the Storyboards feature. Basically, you can set up multiple prompts in a row to design a narrative that the AI will turn into a sequence of multiple videos that can be merged into one cohesive story. So, say you might want to make a video explaining the water cycle. With Storyboards, you could generate a sequence showing water evaporating from a lake, condensing into clouds, and eventually falling back to earth as rain - all animated and guided by simple text prompts. You could tell all kinds of fun stories and link them together in a cohesive style rather than hoping the AI will maintain that preferred look with multiple independent prompts. You can see an example of a Storyboard below. Another major feature of Sora is Blending. Like the Storyboard feature, Blending is about combining videos. However, while Storyboard is about linking videos across time, Blending merges two scenes through a transition that works organically with both. Sora can easily meld disparate lighting, perspective, motion, and other elements and meld them into a harmonious whole. Say you have an AI-generated clip of a serene forest and another clip showing a busy city of the future. Blending would let you show the forest transform into the city skyline. The smooth transition could be very evocative if you're telling a story of urbanization or perhaps of someone moving from the countryside to the big city. Even the ocean and outer space could link together, with bubbles morphing into swirling suns of a distant galaxy as you open your sci-fi movie, perhaps. Of course, the usual quality and content safety issues arise with Sora, as with any other AI video generator. That's why videos generated with Sora will have visible watermarks unless you pay to remove them. All of them will include metadata that can track their origin, though, so even without a watermark, a video made with Sora will be identifiable. The idea is to address growing concerns about misinformation, deepfakes, and AI manipulation. And you won't be allowed to upload images or videos to Sora without agreeing to guidelines forbidding content involving minors, violence, explicit material, or anything copyrighted. You'll get suspended or banned if caught. Those restrictions aren't unique to Sora, but they put it in the same arena as other AI video makers. There's been an enormous burst of interest in the technology, with commensurate releases of alternatives like Runway, Stability AI, Pika, and Luma Labs' Dream Machine, among others.
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Sora Is Finally Here
This is Atlantic Intelligence, a newsletter in which our writers help you wrap your mind around artificial intelligence and a new machine age. Sign up here. Earlier this week, OpenAI launched the full version of its video-generating model, Sora. Hype has been building around this release since the startup teased the program nearly 10 months ago, but the final product doesn't quite meet expectations. OpenAI researchers said they had spent months making a "way faster and cheaper" version of Sora that the public could use -- but did not say this version of Sora is more capable or intelligent. The company was eager to show off a number of features, such as "Remix," "Loop," and "Blend," that might make Sora a legitimately useful short-video editor and generator but don't suggest much about how this product serves the company's ultimate goal of bringing about a supposed superintelligence. Indeed, my own tests of the model have been mixed, resulting in floating glasses of eggnog, vanishing cat heads, and Silly Putty-like arms. "The company hasn't built a new, more intelligent bot so much as an interface in the style of iMovie and Premiere Pro," I wrote after OpenAI announced Sora's release on Monday. This is all a far cry from the rhetoric of the initial Sora preview, in which OpenAI presented the program as a crucial avenue toward building smarter and more powerful bots. In May, I spoke with a Sora researcher who described the program as being in its "GPT-1" phase (in other words, it should be viewed as extremely early, conceptual research), and the company repeated the analogy in its presentation this week. It is worth keeping in mind, then, that if GPT-1 had launched as a product in 2018, it would have been very cool and not very practical, in the same way Sora is now. Of course, anyone who might have written OpenAI off then would have been very surprised by ChatGPT's success just four years after that; such a moment is far from guaranteed to arrive for Sora and its video-generating successors, but I wouldn't bet against it, either. The Silicon Valley hype cycle that immediately preceded generative AI was all about cryptocurrency, and while the many coins and tokens have all failed as functional currencies, their legacy as financial instruments is now clear. "Cryptocurrencies have minted a generation of millionaires, billionaires, and corporate war chests," Charlie wrote on Wednesday. "And now they're using their money to influence politics."
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Sora launches: What OpenAI's text-to-video tool can (and can't) do
OpenAI has launched Sora, a text-to-video AI model, making it available to users in the U.S. and many other countries. Unveiled in February, Sora enables users to generate videos from text prompts, animate images, and remix videos. It operates under a tiered subscription model, offering limited access to non-subscribers. Sora is accessible through Sora.com for ChatGPT users, offering different capabilities based on subscription levels. Subscribers to ChatGPT Plus can create up to 50 videos at resolutions up to 720p, while ChatGPT Pro subscribers pay $200 a month for unlimited video generation, 1080p resolution, and additional features such as simultaneous uploads and watermark-free downloads. The product's public availability follows a week of service suspension due to unauthorized backdoor access created by artists protesting against OpenAI's practices. OpenAI emphasized that videos generated via Sora will feature visible watermarks and C2PA metadata to identify their AI origins. Users must confirm that uploaded content does not include minors, explicit content, or copyrighted material. Misuse of the platform could lead to account bans, as OpenAI aims to balance creative expression with measures against illegal activities. OpenAI's launch event showcased Sora's functionalities, including an "explore" page where users can view videos created by others and a "storyboards" feature allowing video creation from sequential prompts. The service also includes a "remix" tool for modifying AI-generated outputs and blending visuals. However, OpenAI has acknowledged that Sora's capabilities are not flawless, citing early tester responses as varying between impressive and displaying "strange visual defects." While it boasts faster performance in the Turbo version compared to its February preview, Sora struggles with realistic physics and complex actions over extended durations. OpenAI acknowledges these constraints but emphasizes their intent to give society time to explore the technology's possibilities and co-create norms for responsible use as video generation capabilities advance. Video: OpenAI Transparency and safety remain central to Sora's rollout. Every Sora-generated video includes C2PA metadata to verify its origin, alongside visible watermarks to distinguish AI content. OpenAI has also implemented advanced safeguards to block harmful misuse, including content like child sexual abuse material (CSAM) and sexual deepfakes. For now, the feature allowing uploads of likenesses is restricted to a small group of testers under strict moderation policies. OpenAI plans to refine its deepfake mitigation efforts before expanding access further, incorporating insights from red-teaming and partnerships with NGOs to ensure a secure and trustworthy environment. YouTube demands answers on Sora's training data It remains unclear whether Sora will be available in the UK or other parts of Europe, as OpenAI is navigating compliance issues related to copyright and data protection laws. The company has endured scrutiny over its practices, including claims from artists alleging exploitation related to the testing of the Sora model. In summary, OpenAI's text-to-video tool, Sora, offers capabilities like generating videos from text prompts, animating images, and remixing AI-generated content, making video creation more accessible and interactive. However, it's not without limitations -- Sora struggles with realistic physics, long-duration complex actions, and sometimes produces visual defects. While the Turbo version offers faster generation and higher resolutions, these imperfections highlight its early-stage nature. OpenAI has implemented safeguards, including watermarks and metadata, to ensure transparency and prevent misuse, aiming to balance creativity with responsible AI usage as the technology evolves. Sora's launch highlights ongoing concerns in the AI video generation field, where capabilities are rapidly evolving but can lead to misuse for disinformation or deepfakes. OpenAI has committed to limiting some content forms, blocking uploads that include nudity or harmful depictions.
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This is too easy - I just used Sora for the first time and it blew my mind
OpenAI's new AI video generation platform is easy, powerful, and totally overloaded Sora, OpenAI's new AI video generation platform, which finally launched on Monday, is a surprisingly rich platform that offers simple tools for almost instantly generating shockingly realistic-looking videos. Even in my all-too-brief hands-on, I could see that Sora is about to change everything about video creation. OpenAI CEO Sam Altman and company were wrapping up their third presentation from their planned "12 Days of AI," but I could scarcely wait to exit that live and, I assume, not AI-generated video feed to dive into today's content-creation-changing announcement. Ever since we started seeing short Sora clips created by chosen video artists and shared by OpenAI, I and anyone with even a passing interest in AI and video have been waiting for this moment: our chance to touch and try Sora. Spoiler alert: Sora is stunning but also so massively overloaded I couldn't create more than a handful of AI video samples before the system's servers barked that they were "at capacity." Even so, this glimpse was so, so worth it. Sora is important enough that its generative models do not live inside the ChatGPT large language model space or even inside OpenAI's homepage. The AI video-generation platform warrants its own destination at Sora.com. From there, I logged into my ChatGPT Plus account (you need at least that level to start creating up to 50 generations a month; Pro gets you unlimited). I also had to provide my age (the year is blurred because I am vain). The landing page is, as promised, a library grid of everyone else's AI-generated video content. It's a great place to seek inspiration and to see the stunning realism and surrealism capable through OpenAI's Sora models. I could even use any of those videos as a starting point for my creation by "Remixing" one of them. I chose, though, to generate something new. There is a prompt field at the bottom of the page that lets you describe your video and set some parameters. That field includes options like the aspect ratio, resolution, duration, and the number of video options Sora would return for you to choose from. There's also a style button that includes options like "Balloon World," "Stop Motion," and "Film Noir." I'm a fan of film noir and am intrigued by the idea of "Bubble World," but I didn't want to hamper the speed in any way, so I instead started typing in my prompt. I asked for something simple: A middle-aged guy building a rocketship near the ocean and under a moonlit sky. There'd be a campfire nearby and a friendly dog. It was not a detailed description. I hit the up arrow on the right-hand side of the prompt box, and Sora got to work. Within about a minute, I had two five-second video options. They looked realistic. Well, at least one of them did. One clip featured a golden retriever with an extra tail where its head should've been. Over the course of the video's 5-second runtime, the extra tail did become a head. The other video was less distressing. In fact, it was nearly perfect. The problem was the rocket ship - it was a model and not something my character could fly in. At this point, I could edit my prompt and try again, view the video's storyboard, blend it with a different video, loop it, or remix it. I chose the video with the normal dog and then selected remix. You can do a light remix, a subtle one, a strong one, or even a custom remix. My system defaulted to a strong remix, and I asked for a larger rocket, one large enough to take the man to the moon. I also wanted it repositioned behind him and finally asked for the campfire to be partially visible. The remix took almost five minutes, resulting in another beautiful video. Sure, Sora knows nothing about spaceflight or rocket science, but it got the composition right, and I can imagine how I could nudge this video in the right direction. In fact, that was my plan, but when I tried another remix, Sora complained it was at capacity. I also tried using Storyboard to create another video. In this case, I entered a prompt that became the first board in my storyboard; Sora automatically interpreted this and then let me add additional beats to the video via additional storyboards. I had a video in mind of a "Bubble World" scene with two characters sharing a romantic pasta dinner, but again, Sora was out of capacity. I wanted to try more and see, for instance, how far you could take Sora; OpenAI said they're starting off with "conservative" content controls. Which may mean things like nudity and violence would be rejected outright. But you know, AI prompt writers always know how to get the best and worst out of generative AI. I think we'll just have to wait and see what happens on this front. Server issues aside, it's clear Sora is set to turn the video creation industry on its head. It's not just its uncanny ability to take simple prompts and create realistic videos in a matter of minutes; it's the wealth of video editing and creation tools available on Day 1. I guarantee you the model will get more powerful, the tools even smarter, and servers more plentiful. I don't know exactly what Sora means for video professionals worldwide, but the sooner they try this, the faster they'll get ready for what's to come.
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OpenAI Releases Sora Video Generator: Will it Simplify or Destroy Filmmaking?
OpenAI is releasing its Sora AI video generator today for those with Plus or Pro accounts. With a $20-per-month Plus account, you can generate videos up to 20 seconds long, capped at 50 per month at a lower resolution (480p) or "fewer" than 50 videos at a higher resolution (720p), OpenAI says. With a $200-per-month Pro plan, you can create more and longer videos at the highest resolution (1080p). This version of Sora, dubbed Sora Turbo, is a standalone product available at Sora.com; it's not integrated into ChatGPT like the Dall-E 3 image generator. It was released as part of OpenAI's "12 days of OpenAI" holiday PR push. The new interface offers a more tailored experience for video generation, including a way to input specific prompts for each frame. Users can also upload their "own assets to extend, remix, and blend, or generate entirely new content from text." From a technical perspective, Sora uses a diffusion model and transformer architecture. It "generates a video by starting off with a base video that looks like static noise and gradually transforms it by removing the noise over many steps," OpenAI says. "By giving the model foresight of many frames at a time, we've solved a challenging problem of making sure a subject stays the same even when it goes out of view temporarily." The company warns, however, that "the version of Sora we are deploying has many limitations. It often generates unrealistic physics and struggles with complex actions over long durations." It's "much faster" than a preview version released in February, but "we're still working to make the technology affordable for everyone." A Rocky Start With Creatives Creators can share their work on a social media-style newsfeed within the Sora site, presumably as part of OpenAI's push to court creatives. "We hope this early version of Sora will enable people everywhere to explore new forms of creativity, tell their stories, and push the boundaries of what's possible with video storytelling," OpenAI says. "We're excited to see what the world will create with Sora." Sora is off to a rocky start. A group of filmmakers with early access to the tool leaked Sora last month after accusing the company of pressuring them to put a positive spin on it. YouTubers have also expressed concerns around AI video models training on their videos, while Hollywood actors have fought for protections over the use of their voices and faces in AI-generated videos. At the same time, Lionsgate signed a deal to incorporate more AI-generated video in blockbuster films. Deepfakes, Misinformation, High Costs -- What Could Go Wrong? OpenAI is concerned that bad actors could exploit Sora to create problematic deepfakes, such as child sexual abuse material, sexual deepfakes, and content with nudity. The company says it has blocked users from creating all of the above, and is restricting the ability to upload images of people for use in videos to a "small group of early testers." Sora is available in all countries where ChatGPT currently operates, with the exception of the United Kingdom, Switzerland, and the European Economic Area. That could be because of stricter deepfake laws in those regions, like the EU AI Act. "To prepare Sora for broader use, we worked with red-teamers -- domain experts in areas like disinformation, illegal content, and safety -- who rigorously tested the model to identify potential risks," OpenAI says. The spread of misinformation is another risk, as shown by one early beta tester who was able to create a fake news clip using Sora. To clearly flag a video as AI, all Sora videos come with a unique certificate of origin, dubbed C2PA. However, OpenAI admits this is an "imperfect" solution, so it also added visible watermarks by default. It remains to be seen if these will be obvious enough for the average person to detect on social media. "We're introducing our video generation technology now to give society time to explore its possibilities and co-develop norms and safeguards that ensure it's used responsibly as the field advances," OpenAI says.
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Sora's AI video revolution is still a ways off
The first version of OpenAI's Sora can generate video of just about anything you throw at it -- superheroes, cityscapes, animated puppies. It's an impressive first step for the AI video generator. But the actual results are far from satisfactory, with many videos so heavily plagued with oddities and inconsistencies that it's hard to imagine anyone finding much use for them. Sora was released on Monday after almost a year of teasers heralding its capabilities. There are a few hurdles before you get to the video generation features, though. For one, account creation was closed within hours of launching due to the overwhelming demand. Those who did manage to sign up will find that its features also require a subscription to unlock: a $20 monthly "Plus" membership will let you generate videos at 480p or 720p, capped at either five or 10 seconds in length depending on the resolution. To unlock everything, including 1080p quality and 20-second-long videos, you need to cough up $200 a month for the "Pro" Sora subscription.
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ChatGPT unveils Sora with up to 20-second AI video generation
OpenAI has been promising to release its next-gen video generator model, Sora, since February. On Monday, the company finally dropped a working version of it as part of its "12 Days of OpenAI" event. "This is a critical part of our AGI roadmap," OpenAI CEO Sam Altman said during the company's live stream. Recommended Videos According to the OpenAI team, Sora will be made available to Plus and Pro subscribers in the U.S. and around the world starting Monday afternoon. YouTuber Marquis Brownlee reportedly got early access to the video generator and released a brief review on his channel on Monday morning. Sora appears to not be built atop GPT-4, as virtually all of OpenAI's other generative tools are. The model is not available through the standard ChatGPT website, but instead through Sora.com (which is still not live as of this post's publication). This Video is AI Generated! SORA Review The model is capable of generating videos in resolutions ranging from 480p to 1080p in lengths from 5 to 20 seconds, from either text prompts or reference images. It's also capable of editing and extending existing video clips. ChatGPT Plus subscribers will be allowed up to 50 clip generations at up to 720p per month, and fewer videos at higher resolutions, each five seconds long. Pro users will be allowed unlimited generations at all resolutions and durations as long as 20 seconds. In addition to editing tools, Sora also offers a "storyboard" feature that will enable creators to combine multiple prompts into a single cinematic scene. Brownlee notes that the model needs "a few minutes" to generate a 1080p clip, but notes "that's also, like, right now, when almost no one else is using it. I kind of wonder how much longer it'll take when this is just open for anyone to use." Brownlee also points out that the model has significant difficulty in properly generating legs and their movements, with the front and rear legs swapping positions in unnatural and incomprehensible ways. Our holiday gift to you: Sora is here. https://t.co/JQKGgLAy6E pic.twitter.com/0c0DLl6Udf — OpenAI (@OpenAI) December 9, 2024 Unlike Grok 2, Sora will limit what its users can create and explicitly bars the generation of copyrighted subjects, people under the age of 18, and anything containing violence or "explicit themes." Despite OpenAI's leading position in the AI industry, Sora has been beset by delays throughout its development, enabling competitors like Runway's Gen-3 alpha, Kuaishou Technology's Kling and Meta's Movie Gen models to beat it to market. Sora was also recently (however briefly) publicly leaked by a group of beta testers, who accused the company of "art washing" the model's capabilities.
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OpenAI Sora AI Text-to-Video AI Generator Officially Launches
As expected OpenAI has now officially launched its new Sora, an advanced text-to-video AI tool designed to redefine video production and storytelling, as part of its 12 days of OpenAI. Available exclusively to subscribers of ChatGPT Plus or Pro plans, Sora integrates innovative text-to-video technology with customizable video styles and storyboard visualization tools. This innovation represents a significant step in providing widespread access to professional-grade video creation, making it more accessible while maintaining a strong focus on ethical and compliant content generation. By bridging the gap between creativity and technology, Sora enables users to bring their ideas to life with unprecedented ease and precision. Sora isn't just about making video production easier; it's about making it accessible. By combining innovative AI with user-friendly features like text-to-video generation and storyboard visualization, Sora opens up a world of possibilities for creators of all skill levels. And while it's packed with exciting capabilities, it's also designed with care -- emphasizing ethical use, copyright compliance, and creative collaboration. If you've ever felt limited by time, budget, or technical know-how, Sora might just be the tool to help you break through those barriers and bring your ideas to life. Imagine being able to bring your wildest creative visions to life without needing a full production team, expensive equipment, or hours of editing. For many of us, the idea of creating professional-quality videos has always felt out of reach -- something reserved for big-budget studios or tech-savvy experts. To begin using Sora, you must subscribe to one of OpenAI's paid plans, which are tailored to meet the needs of different users: These subscription options ensure that both individual creators and organizations can access Sora's capabilities, whether for personal projects or large-scale campaigns. Sora's standout functionality lies in its ability to generate videos directly from text prompts. By simply describing your vision, you can create videos tailored to your specific needs. The tool offers a range of customizable options to enhance your creative process: Additionally, Sora includes a storyboard visualization feature that allows you to sequence and refine your narrative before finalizing the video. This tool provides a clear overview of your project, allowing you to make adjustments with ease. For added flexibility, Sora supports remixing or replacing specific elements within your videos, making sure that your final product aligns with your creative vision. Users can also upload their own media to integrate into projects, provided it adheres to strict copyright and content guidelines. These features make Sora a versatile tool for storytelling, marketing, education, and experimental video projects. Expand your understanding of AI video generation with additional resources from our extensive library of articles. Sora is optimized for short-form video content, with a maximum video length of 20 seconds. This focus on brevity makes it particularly well-suited for: The tool supports resolutions of up to 1080p, making sure high-quality outputs. However, users should note that higher resolutions may result in slower rendering times, particularly during peak usage periods. One of Sora's most efficient features is its ability to generate multiple video variations simultaneously. This capability allows users to experiment with different creative directions without starting from scratch, saving time and enhancing productivity. While Sora offers a robust suite of features, it does have certain limitations that users should be aware of: These constraints highlight the importance of planning your workflow effectively to maximize Sora's potential. By understanding its limitations, users can better adapt their projects to fit within the tool's capabilities. Sora's versatility makes it a valuable asset for a wide range of industries and users. Its ability to produce high-quality videos quickly and affordably opens up new possibilities for: Sora's user-friendly interface and affordability make it an attractive option for anyone looking to elevate their storytelling capabilities, regardless of their technical expertise or budget. OpenAI has prioritized ethical and responsible use in the development of Sora. The tool enforces strict copyright and content compliance policies to prevent misuse and protect intellectual property rights. By adhering to these guidelines, users can ensure that their projects align with legal and ethical standards. Rather than replacing human creativity, Sora is designed to complement it, serving as a collaborative tool that enhances your vision and streamlines the creative process. This approach underscores OpenAI's commitment to fostering innovation while maintaining accountability. OpenAI has ambitious plans to expand Sora's functionality through future updates and educational initiatives. These efforts may include: By investing in user education and continuous development, OpenAI aims to build a community of creators who use Sora responsibly and effectively. This forward-thinking approach ensures that the tool remains relevant and valuable as technology and user needs evolve.
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OpenAI Finally Releases Sora, Its AI Text to Video Generator
Sora can generate videos up to 20 seconds at 1080p resolution. You can also upload images and videos to create new AI videos. OpenAI has finally launched Sora, its AI text-to-video generator to the general public, as part of the ongoing "12 days of OpenAI" campaign. About nine months ago, the ChatGPT maker announced Sora but kept delaying its release due to safety testing. Now, users can access the flagship AI video generator right away. OpenAI says this is the improved Sora Turbo model which is faster and more efficient. First off, you can access Sora at sora.com and you don't need a separate subscription. With your existing ChatGPT Plus or Pro subscription, you can start using Sora. Sora allows you to generate AI videos up to 20 seconds in 480p, 720p, and 1080p resolutions. As you would expect, generating FHD AI videos using Sora takes a couple of minutes, but 480p video generation is pretty fast. Next, you can enter detailed text prompts to start generating videos on Sora. You can also upload images and videos on Sora and add your own prompt to produce AI videos based on the uploaded media. Keep in mind that Sora prohibits users from uploading media containing people without their consent or under the age of 18. In addition, it doesn't allow media containing violence, explicit themes, or copyright content. Finally, OpenAI warns that violation of any of these agreements may lead to account termination and the user may be banned without any refund. Coming to Sora's features, it has something called "Remix" which lets you add a new prompt to an existing video and lets you recreate something new. You can also set the Remix strength which basically determines the intensity of your edit. After that, the "Storyboard" feature in Sora lets you generate videos in a timeline. You can add multiple text prompts in a row and blend them together to create a continuous video. As for the quality of Sora-generated AI videos, the initial impression is that it struggles with the laws of physics. While it tries to maintain consistency, Sora fails to understand realistic dynamics such as gravity, motion, momentum, etc. in videos involving human and object movements. But if you want to generate animated videos and abstract scenes, Sora does a great job. It can also produce texts in videos pretty accurately. As for availability, Sora is live in nearly all regions except in the UK and Europe. ChatGPT Plus users can generate 50 videos in a month (720p resolution, 5-second duration), and ChatGPT Pro users can generate 500 videos (1080p, 20-second duration).
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OpenAI's Sora AI Video Generator Arrives: Make 1080p Videos for $200 a Month
After announcing its new text-to-video AI generator, Sora, back in February, OpenAI has finally released it to the world. Sora has experienced some significant changes since its limited debut in February. While a limited group of users had access to Sora in February, primarily for testing and safety purposes, the general public has had a lot of waiting to do -- aside from a malicious leak in late November, anyways. As OpenAI moves its new video generation model "out of research preview," the company is also considering what Sora's underlying technology might mean for its broader AI goals. "Sora serves as a foundation for AI that understands and simulates reality -- an important step towards developing models that can interact with the physical world," OpenAI explains. Concerning Sora's underlying technology, how it was trained has remained quite mysterious. A month after unveiling Sora, the company's CTO, Mira Murati, refused to explain Sora's training set, saying only that the company used "publicly available data." Two months later, OpenAI stuck to its guns and again would not disclose precisely where the training data came from, although this time it was the company's COO, Brad Lightcap, avoiding the questions. As an aside, Murati left OpenAI in September. Back to Sora, OpenAI developed a new version of the video generator, Sora Turbo, that is "significantly faster" than the version seen in February and is available to ChatGPT Plus and Pro users. ChatGPT Plus starts at $20 per month, while Pro is $200. The company also upped Sora's capabilities. Sora can now create videos up to 1080p resolution and generate clips as long as 20 seconds. "You can bring your own assets to extend, remix, and blend, or generate entirely new content from text," OpenAI explains. Alongside the beefed-up performance, Sora has a new interface that mimics a storyboard, enabling users to input AI-generated content at specific frames. Much like new Firefly tools in Premiere that Adobe unveiled at MAX in October, OpenAI is implementing generative AI that can extend existing clips, filling in blank spaces or stretching content to fit specific needs. Despite being a long time in the making, OpenAI admits that the version of Sora it is deploying to the public today "has many limitations." Sora "often generates unrealistic physics and struggles with complex actions over long durations." "We're introducing our video generation technology now to give society time to explore its possibilities and co-develop norms and safeguards that ensure it's used responsibly as the field advances," explains OpenAI. All Sora-generated videos include C2PA metadata and the company has implemented safeguards, including visible watermarks by default -- although these can be removed. Sora also restricts users from creating content with "particularly damaging forms of abuse," including child sexual abuse materials and sexual deepfakes. Uploads involving people will be limited at launch as OpenAI works on deepfake mitigation tools. Although Sora has just arrived for the general public, some big names in the tech space have been working with it ahead of today's launch, including Marques Brownlee, better known as MKBHD. Brownlee has been using the newest version of Sora for the past week and has found a lot of things it is good at, as well as many others that it struggles with. "The results I've gotten from it are both horrifying and inspiring at the same time," he says. Beyond this, Brownlee asks many interesting questions, including how Sora has been trained, how much energy it uses, and whether people are ready for something like this to be so accessible and widely available. "We hope this early version of Sora will enable people everywhere to explore new forms of creativity, tell their stories, and push the boundaries of what's possible with video storytelling. We're excited to see what the world will create with Sora," OpenAI concludes. Sora is available now from a new dedicated Sora website. Sora is available in ChatGPT Plus and Pro subscriptions, which are $20 and $200 monthly. The Plus version enables users to create up to 720p videos that are five seconds long, while the 1080p and 20-second clips are restricted to Pro users. Only Pro subscribers can download Sora-generated videos without the watermark, although anybody can crop it out, as it is in the bottom right corner of Sora's generations. Many examples of what Sora can do are available on OpenAI's website.
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OpenAI releases Sora AI video generator to public
OpenAI on Monday released the latest version of its highly anticipated Sora video generator to the public, stepping into an increasingly crowded field of AI tools that has raised concerns about disruption to creative industries. The company behind ChatGPT said its latest version, dubbed Sora Turbo, offers significant speed improvements over the February preview model and can create high-definition videos lasting up to 22 seconds. While tech giants Google and Meta have also announced similar video tools, none have yet met the huge expectations set for AI since the launch of ChatGPT two years ago. In a launch demonstration, OpenAI CEO Sam Altman acknowledged the video technology's early stage but insisted that "it's going to get a lot, lot better." The service will be available to ChatGPT Plus and Pro subscribers, though notably absent from European and British markets for now. "We're going to try our hardest to be able to launch there," Altman said in a livestream. Basic subscribers can generate up to 50 videos monthly at standard definition, with options to create content in various aspect ratios and incorporate existing media. OpenAI has implemented safeguards against misuse, including verification metadata and visible watermarks. The company is temporarily restricting the generation of videos featuring real people while it strengthens anti-deepfake measures. Despite the launch, Sora still faces technical challenges. Early reviews note inconsistent realism and difficulties with complex sequences. An OpenAI employee tempered expectations in the announcement livestream: "If you come into Sora with the expectation that you'll just be able to click a button and generate a feature film, I think you're coming in with the wrong expectation."
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OpenAI's Sora AI video generator is here - how to try it
OpenAI set the industry pace for artificial intelligence (AI) developments when it launched ChatGPT and DALL-E 2, creating a chatbot and image generator craze. Now, OpenAI is expanding its offerings by delving into the AI video generation space with the much-anticipated launch of Sora. On Monday, during its "12 days of OpenAI" event -- a holiday-themed campaign in which the company live streams a new demo or product launch every day for 12 days -- OpenAI unveiled Sora Turbo, a model that can generate videos from text or users' assets. This version builds on the Sora video generation model launched in February to a select group of red teamers and testers, with OpenAI touting that it is "significantly" faster. The experience is available as a standalone product at Sora.com to ChatGPT Plus and Pro users at no additional cost. The new Sora interface is similar to the standalone DALL-E 2 experience from when it first launched, and includes a Featured and Recent feed that allows users to explore other creations from the community and see how they made them for inspiration. Also: OpenAI's AI transcription tool hallucinates excessively - here's a better alternative Beyond that, users can generate videos using text or their own assets, with up to 1080p resolution. Videos are up to 20 seconds long and can be widescreen, vertical, or square aspect ratios. When using their own images and videos, users can use Sora Turbo to extend, remix, replace, remove, or blend existing content. The interface also features a storyboard tool that allows users to generate different input frame-by-frame to create a new video sequence. OpenAI warned that Sora Turbo has limitations, such as generating unrealistic "physics" and "complex actions over long durations." Also: These AI avatars now come with human-like expressions To prevent Sora from generating harmful content, OpenAI has blocked it from creating damaging forms of abuse, including child sexual abuse materials (CSAM) and sexual deepfakes (the company did not specify restrictions on any other types of deepfakes). At launch, uploading assets with people in it will be limited, with the feature rolling out to more users over time as deepfake mitigations are refined. All the videos generated by the model will also include C2PA metadata, which ensures the content's metadata accurately discloses that it was created by Sora. Content will also have visible watermarks, although OpenAI labels them as "imperfect." Lastly, OpenAI built an internal search tool to help verify if content came from Sora. For more details on the model performance, the company released a Sora System Card that includes the model's data, risk analysis, external red teaming findings, learnings from Early Artist Access, and more. Both ChatGPT Plus and Pro subscribers can access Sora with varying limitations. With the ChatGPT Plus subscription, which costs $20 per month, users can generate up to 50 videos per month at 480p resolution or fewer videos at 720p. Also: How Apple, Google, and Microsoft can save us from AI deepfakes With the recently unveiled Pro Plan, which costs $200 per month, users get "10x more usage, higher resolutions, and longer durations," OpenAI said. Other paid subscribers, such as ChatGPT Enterprise, Team, and Edu users, do not have Sora access included in their plans. OpenAI shares that it is working on a tailored pricing model for different types of users, which will be available next year. The company also plans to expand access, which is available everywhere ChatGPT, with the exception of the UK, Switzerland, and the European Economic Area, in the coming months.
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OpenAI releases Sora, its buzzy AI video-generation tool
OpenAI said Monday it's releasing its buzzy AI video-generation tool, Sora, later in the day. The AI video-generation model works similarly to OpenAI's image-generation AI tool, DALL-E: A user types out a desired scene, and Sora will return a high-definition video clip. Sora can also generate video clips inspired by still images and extend existing videos or fill in missing frames. The Microsoft-backed artificial intelligence startup, which burst into the mainstream last year thanks to the viral popularity of ChatGPT, introduced Sora in February. It'll debut to U.S. users as well as to "most countries internationally" later today, according to OpenAI's YouTube livestream, and the company has "no timeline" yet for launching the tool in Europe and the U.K., as well as some other countries. OpenAI said users don't need to pay extra for the tool, which will be included in existing ChatGPT accounts such as Plus and Pro. Employees on the livestream and OpenAI CEO Sam Altman demonstrated features like "Blend" (i.e., joining two scenes together at the user's direction), as well as the option to make an AI-generated video endlessly repeat. Until now, Sora has mainly been available to a small group of safety testers, or "red-teamers," who test the model for vulnerabilities in areas such as misinformation and bias. Reddit users asked OpenAI executives in October about Sora's release date, questioning whether it was being delayed "due to the amount of compute/time required for inference or due to safety." In response, OpenAI's product chief Kevin Weil wrote, "Need to perfect the model, need to get safety/impersonation/other things right, and need to scale compute!" "We obviously have a big target on our back as OpenAI," Rohan Sahai, OpenAI's Sora product lead, said on the livestream, adding that the company needs to prevent illegal use of the technology. "But we also want to balance that with creative expression." OpenAI closed its latest funding round in October at a valuation of $157 billion, including the $6.6 billion the company raised from an extensive roster of investment firms and Big Tech companies. It also received a $4 billion revolving line of credit, bringing its total liquidity to more than $10 billion. It's all part of a serious growth plan for OpenAI, as the Microsoft-backed artificial intelligence startup battles Amazon-backed Anthropic, Elon Musk's xAI, Google, Meta, Microsoft and Amazon for the biggest slice of the generative AI market, which is predicted to top $1 trillion in revenue within a decade. Earlier this month, OpenAI hired its first chief marketing officer, indicating plans to spend more on marketing to grow its user base. And in October, OpenAI debuted a search feature within ChatGPT that positions it to better compete with search engines like Google, Microsoft's Bing and Perplexity and may attract more users who otherwise visited those sites to search the web. With Sora, the ChatGPT maker is looking to compete with video-generation AI tools from companies such as Meta and Google, which announced Lumiere in January. Similar AI tools are available from other startups, such as Stability AI's Stable Video Diffusion. Amazon has also released Create with Alexa, a model that specializes in generating prompt-based short-form animated children's content. Video could be the next frontier for generative AI now that chatbots and image generators have made their way into the consumer and business world. While the creative opportunities will excite some AI enthusiasts, the new technologies present serious misinformation concerns as major political elections occur across the globe. The number of AI-generated deepfakes created has increased 900% year over year, according to data from Clarity, a machine learning firm. OpenAI has made multimodality -- the combining of text, image and video generation -- a prominent goal in its effort to offer a broader suite of AI models. News of Sora's release follows protestors' decision to leak what appeared to be a copy of Sora over concerns about the ChatGPT maker's treatment of artists. Some members of OpenAI's early access program for Sora, which it said included about 300 artists, published an open letter in late November critiquing OpenAI for not being sufficiently open or supporting the arts beyond marketing. "Dear corporate AI overlords," the protestors' open letter stated, "We received access to Sora with the promise to be early testers, red teamers and creative partners. However, we believe instead we are being lured into 'art washing' to tell the world that Sora is a useful tool for artists." The letter added that hundreds of artists provided unpaid labor for OpenAI through bug testing and feedback on Sora, and that "while hundreds contribute for free, a select few will be chosen through a competition to have their Sora-created films screened -- offering minimal compensation which pales in comparison to the substantial PR and marketing value OpenAI receives." "We are not against the use of AI technology as a tool for the arts (if we were, we probably wouldn't have been invited to this program)," the open letter stated. "What we don't agree with is how this artist program has been rolled out and how the tool is shaping up ahead of a possible public release. We are sharing this to the world in the hopes that OpenAI becomes more open, more artist friendly and supports the arts beyond PR stunts." In late November, an OpenAI spokesperson responded to the protestors' actions in a statement to CNBC. "Hundreds of artists in our alpha have shaped Sora's development, helping prioritize new features and safeguards," the OpenAI spokesperson said at the time. "Participation is voluntary, with no obligation to provide feedback or use the tool. We've been excited to offer these artists free access and will continue supporting them through grants, events, and other programs."
[20]
OpenAI releases Sora, its buzzy AI video-generation tool
OpenAI's Sora AI tool allows users to create AI-generated videos from text-based inputs. OpenAI said Monday it's releasing its buzzy AI video-generation tool, Sora, later in the day. The AI video-generation model works similarly to OpenAI's image-generation AI tool, DALL-E: A user types out a desired scene, and Sora will return a high-definition video clip. Sora can also generate video clips inspired by still images and extend existing videos or fill in missing frames. The Microsoft-backed artificial intelligence startup, which burst into the mainstream last year thanks to the viral popularity of ChatGPT, introduced Sora in February. It'll debut to U.S. users as well as to "most countries internationally" later today, according to OpenAI's YouTube livestream, and they said users don't need to pay extra for the tool, which will be included in existing paid ChatGPT accounts. Until now, Sora has mainly been available to a small group of safety testers, or "red-teamers," who test the model for vulnerabilities in areas such as misinformation and bias. Reddit users asked OpenAI executives in October about Sora's release date, questioning whether it was being delayed "due to the amount of compute/time required for inference or due to safety." In response, OpenAI's product chief Kevin Weil wrote, "Need to perfect the model, need to get safety/impersonation/other things right, and need to scale compute!" OpenAI closed its latest funding round in October at a valuation of $157 billion, including the $6.6 billion the company raised from an extensive roster of investment firms and Big Tech companies. It also received a $4 billion revolving line of credit, bringing its total liquidity to more than $10 billion. It's all part of a serious growth plan for OpenAI, as the Microsoft-backed artificial intelligence startup battles Amazon-backed Anthropic, Elon Musk's xAI, Google, Meta, Microsoft and Amazon for the biggest slice of the generative AI market, which is predicted to top $1 trillion in revenue within a decade. Earlier this month, OpenAI hired its first chief marketing officer, indicating plans to spend more on marketing to grow its user base. And in October, OpenAI debuted a search feature within ChatGPT that positions it to better compete with search engines like Google, Microsoft's Bing and Perplexity and may attract more users who otherwise visited those sites to search the web. With Sora, the ChatGPT maker is looking to compete with video-generation AI tools from companies such as Meta and Google, which announced Lumiere in January. Similar AI tools are available from other startups, such as Stability AI's Stable Video Diffusion. Amazon has also released Create with Alexa, a model that specializes in generating prompt-based short-form animated children's content. Video could be the next frontier for generative AI now that chatbots and image generators have made their way into the consumer and business world. While the creative opportunities will excite some AI enthusiasts, the new technologies present serious misinformation concerns as major political elections occur across the globe. The number of AI-generated deepfakes created has increased 900% year over year, according to data from Clarity, a machine learning firm. OpenAI has made multimodality -- the combining of text, image and video generation -- a prominent goal in its effort to offer a broader suite of AI models. News of Sora's release follows protestors' decision to leak what appeared to be a copy of Sora over concerns about the ChatGPT maker's treatment of artists. Some members of OpenAI's early access program for Sora, which it said included about 300 artists, published an open letter in late November critiquing OpenAI for not being sufficiently open or supporting the arts beyond marketing. "Dear corporate AI overlords," the protestors' open letter stated, "We received access to Sora with the promise to be early testers, red teamers and creative partners. However, we believe instead we are being lured into 'art washing' to tell the world that Sora is a useful tool for artists." The letter added that hundreds of artists provided unpaid labor for OpenAI through bug testing and feedback on Sora, and that "while hundreds contribute for free, a select few will be chosen through a competition to have their Sora-created films screened -- offering minimal compensation which pales in comparison to the substantial PR and marketing value OpenAI receives." "We are not against the use of AI technology as a tool for the arts (if we were, we probably wouldn't have been invited to this program)," the open letter stated. "What we don't agree with is how this artist program has been rolled out and how the tool is shaping up ahead of a possible public release. We are sharing this to the world in the hopes that OpenAI becomes more open, more artist friendly and supports the arts beyond PR stunts." In late November, an OpenAI spokesperson responded to the protestors' actions in a statement to CNBC. "Hundreds of artists in our alpha have shaped Sora's development, helping prioritize new features and safeguards," the OpenAI spokesperson said at the time. "Participation is voluntary, with no obligation to provide feedback or use the tool. We've been excited to offer these artists free access and will continue supporting them through grants, events, and other programs."
[21]
OpenAI Prematurely Releases Its Sora Image Generator
OpenAI has released Sora, its AI video generation tool that can create surprisingly realistic videos out of thin air based on simple textual descriptions. In testing since February 2024, Sora is now available through Sora.com. However, you need to be a ChatGPT subscriber to use the tool, and you must be located in the United States. Sora is unavailable without a ChatGPT subscription or in other countries (non-subscribers can only check out videos others have generated with Sora). OpenAI CEO Sam Altman cautioned earlier that it may "be a while" before Sora is available in "most of Europe and the United Kingdom." Like other AI image generators, Sora generates videos from descriptions, but you can also upload a photo or footage of a real person to serve as a basis. In order to prevent potential misuse like deepfakes, however, this feature is restricted to only a subset of OpenAI accounts. "Early feedback from artists indicate that this is a powerful creative tool they value, but given the potential for abuse, we are not initially making it available to all users," OpenAI said. Sora provides several features to aid image generation. For example, it can remix footage with text-to-video prompts. Another feature leverages AI to blend two competently different scenes together. There's also a storyboard feature for generating multiple videos in a row based on a sequence of prompts. All Sora-generated footage comes with C2PA metadata to indicate it's made with AI, but it's not clear if that's foolproof or not. OpenAI offers two subscriptions you can use with Sora, ChatGPT Plus and ChatGPT Pro. People on the $20/month ChatGPT Plus plan have 1,000 credits to generate up to 50 priority lower-resolution videos (720p) that cannot be longer than five seconds. However, with a ChatGPT Pro plan, you can use Sora to create up to 500 priority videos in the sharper 1080p resolution with 20-second durations. On top of that, ChatGPT Pro lets you download Sora videos without a watermark and generate five AI images in parallel. The only problem is that ChatGPT Pro, available since last week, is quite pricey at $200/month. Sora wasn't supposed to drop so early, but OpenAI pushed it live prematurely after artists who had participated in the early alpha testing program intentionally leaked the tool, because the company lured them into "art washing" and used them for "unpaid R&D." The group's open letter to OpenAI explained, "We are not against the use of AI technology as a tool for the arts (if we were, we probably wouldn't have been invited to this program) What we don't agree with is how this artist program has been rolled out and how the tool is shaping up ahead of a possible public release." Source: Sora
[22]
OpenAI's AI Video Platform Sora Is Finally Here: Details
Sora can generate up to 20 second long videos OpenAI's Sora can generate videos up to 1080p resolution Sora is a diffusion model OpenAI finally launched Sora, its artificial intelligence (AI) video generation model, on Monday. In February, the company previewed Sora to select individuals, and now, it released a different variant of the model dubbed Sora Turbo. Sora can generate videos in 1080p resolution which can be as long as 20 seconds. The AI model has been deployed on a standalone platform which is currently available as a website. Notably, Sora is currently only available to paid subscribers of ChatGPT with specified rate limits. In a blog post, the AI firm announced the launch of Sora and detailed the capabilities of the model. Sora was first unveiled earlier this year, and the model has been repeatedly delayed. The company had stated that the reason behind the delay was strengthening the safety and privacy parameters of the model. However, after a delay of nearly nine months, OpenAI has launched Sora as a standalone platform which can be accessed here. It is currently only available to ChatGPT Plus and Pro subscribers. Those without subscription cannot create a new account on the website currently. Meanwhile, Plus users are limited to 50 videos at 480p resolution or fewer videos at 720p every month. ChatGPT Pro subscription, which was recently introduced at $200 (roughly Rs. 16,970) a month, will let users generate videos with "10x more usage, higher resolutions, and longer durations." However, just like "fewer videos", the company did not quantify what would entail under high resolutions and longer durations. Sora can currently generate videos in widescreen, vertical, and square aspect ratios. Users can also upload their videos and images to extend, remix, and blend the content into generated videos. The AI model also allows generating videos from scratch using text prompts. Additionally, a storyboard interface lets users set particular inputs for each frame. Coming to technicalities, OpenAI explained that Sora is a diffusion model, where the AI has the foresight of many frames at a time to keep the content consistent over the 20-second period. The AI model uses a transformer architecture, and takes recaptioning technique from DALL-E 3. OpenAI also highlighted the details about the model data. The company claimed that it sourced a wide range of data from the public domain, via its data partnerships, and data from people working with the model. The public data was said to be collected from machine learning datasets and web crawls. The company also partnered with Shutterstock Pond5 and commissioned datasets to generate proprietary data for the AI model. Finally, data for Sora was also collected from AI trainers, red teamers, and employees. To minimise the risks associated with a realistic AI video generation model, OpenAI is adding both visible watermark as well as metadata as per the standards set by the Coalition for Content Provenance and Authenticity (C2PA). The company also claimed that it has added protections in the model for media uploads that include people. The AI firm also stated that Sora will be blocked from generating videos containing damaging forms of abuse such as child sexual abuse and sexual deepfakes. Additionally, the number of uploads people can make will be limited at launch.
[23]
You Can Officially Access OpenAI's Video Generating Tool Sora Now
AI videos are now easier to generate than ever. ChatGPT's parent company OpenAI officially unveiled its video generation tool, Sora AI, this week. The company has been developing a new version of the model, called Sora Turbo, for months now, finally bringing the product out of research preview and making it available to the public. Sora is available starting now in the US, but not in Europe or the UK. With Sora's AI, ChatGPT users can create video clips entirely with generative AI. You can start by entering the usual text prompt, but you can also upload images and even other videos to guide the model. Sora Turbo is "significantly" faster and comes with several new upgrades, according to CEO Sam Altman who announced the news on Monday's 12 Days of OpenAI livestream. There's a lot to unpack in Sora AI. Let's dive in. As with most AI image and video tools, you can enter a text prompt and the program will create short clips based on the ideas you described. With Sora, you can also upload photos and other videos to your prompts as reference material. You can also easily select the video's aspect ratio, resolution and duration, as well as how many variations you want the program to generate. The results are anywhere from 5 to 20 seconds long with resolutions between 480 and 1080p. There are also other post-generation editing features like storyboard, remix and loop for more fine-tuning. If your account is public, all your text-based videos are eligible to be shared on Sora's community Explore page. You can change this by toggling off "Publish to explore" in your Sora profile settings. An OpenAI help page says you can turn off model training in the same place, but CNET couldn't confirm it was active yet. Similar to OpenAI's image generator Dall-E 3, you'll need to have a paid plan to access Sora. ChatGPT Plus users (on the $20 per month plan) get 1,000 credits a month, 50 fast/priority generations and are limited to videos of 5 seconds at a max of 720p. ChatGPT Pro, the newest, priciest tier available for power users for $200 per month, eases up on those limits. Pro users get unlimited relaxed generations, longer durations and higher resolution options -- and, notably, the ability to download videos without the company's watermark. OpenAI said it will be more conservative in how it moderates content at Sora's launch -- that means it might be a little stricter with what prompts it allows you to generate or deny. In the livestream, OpenAI confirmed that you won't be able to generate videos of celebrities, politicians and other well-known public figures by name. You can check out the company's full terms of use for more information.
[24]
OpenAI's Sora is here to open up a world of creative possibilities for video
It was at the beginning of 2024 when OpenAI really wowed folks by showing off Sora, its text-to-video model that could easily generate believable video clips using AI and simple prompts. Of course, this was just a demo, but it opened up a whole new conversation about how this type of technology could change the face of media. ✕ Remove Ads Related What is ChatGPT? Learn what ChatGPT is, how it works, what you can do with it, and how much it costs to use OpenAI's most advanced AI chatbot Posts With that said, starting today, those who are subscribed to OpenAI's ChatGPT Pro and Plus plans will now have access to Sora and will be able to experiment with making video clips of their own using the technology. The news comes from a livestream from OpenAI and was picked up by the folks at TechCrunch, shedding light on the new feature and how it can be used in the time being. A new beginning for media ✕ Remove Ads Of course, since this is the first public release, there are going to be limitations. The service will officially be called Sora Turbo, and it will be able to create clips that are up to 20 seconds long. Users will also have access to a variety of resolutions as well. As you can imagine, the response has been huge, and it has even caused OpenAI to take steps in order to ensure that its service is able to keep up. While ChatGPT Pro and Plus plan members will be able to have access to this service, there is a limited amount of videos that can be created on a monthly basis. According to TechCrunch, users will be issued credits at the top of every month, which can be spent on generating new videos. Pro users will be issued 1,000 credits, while Plus members will get 10,000 credits to work with. The cost can vary depending on a lot of factors, so check the full details before you sign up. This service will also be limited depending on the country you reside in, so again, you'll want to check the full list of supported countries before going all in. As of now, those in Europe and the UK will not have immediate access upon launch. With that said, this news is truly exciting, but it isn't the only video generator to release over the past week. ✕ Remove Ads Google's Veo made its debut several days ago, being made available to those on a preview basis. For the most part, it will be interesting to see how these technologies work going forward. Since this is just the beginning, we can't even imagine what these tools will be like in a few months or years from now. But if you're curious, we recommend giving them a shot.
[25]
OpenAI releases Sora video tool to ChatGPT subscribers
OpenAI has put its video generation tool, Sora, into the hands of ChatGPT Plus and Pro users. Sora will be familiar to anyone who has fed text into an AI to receive an image. Once magical, the technology has rapidly become ubiquitous. Earlier this year, OpenAI showed off Sora, which took it a step further with short videos created from text. The reaction from some parts of the motion picture industry was as swift as it was inevitable. In February, US filmmaker Tyler Perry reportedly scrapped an $800 million expansion to a film studio after seeing the tech in action. Things have moved on since then. OpenAI has updated Sora, calling the new version "Sora Turbo," and made it available to ChatGPT Plus and Pro users, so long as they aren't in the UK, Switzerland, or the European Economic Area. The tool arrived behind the private preview of Google's Veo, although The Register reckoned it would probably ship at some point in December as part of the modestly titled "12 Days of OpenAI." At its heart, Sora generates short video snippets from entered text. Users can string videos together in sequence, and it can also remix existing videos via text input or allow users to upload their own images for animation. Videos can be rendered at resolutions from 480p to 1080p, although you'll need the $200 per month ChatGPT Pro subscription if you want the highest resolution. The top-end subscription will also allow videos of up to 20 seconds (up from the five seconds of ChatGPT Plus), and the output won't sport a watermark. The process is not quick, and it is not difficult to imagine OpenAI's servers groaning under the pressure if the service becomes popular. Unsurprisingly, upping the resolution makes it worse. The output is interesting, if slightly alarming at times, and not always in a good way. OpenAI said: "It often generates unrealistic physics and struggles with complex actions over long durations." We'd add "walking" to those "complex actions" since it is not hard to find sample videos where the AI has struggled to work out how legs are supposed to move. One YouTuber posted a disturbing video of a strolling giraffe, where the legs were... interesting. As for where the data behind the scenes has come from, according to OpenAI, the videos are generated using publicly available data plus proprietary data from its partnerships. The company said: "We also partner to commission and create datasets fit for our needs." It is still early days for Sora. While some of the carefully curated video snippets are impressive, spotting something generated by AI is relatively easy, particularly if limbs or physics are involved. However, considering the pace of AI development and the hype surrounding it, the tech eventually slithering into more of the creative world seems inevitable. ®
[26]
With OpenAI's Sora, the AI video flood is here
The big picture: OpenAI released Sora precisely because it wants the results of that experiment. Catch up quick: When OpenAI gave the public a sneak peek at Sora last February, the clips the company showed caused jaws to drop -- but also triggered an allergic reaction in Hollywood. What they're saying: "We don't want the world to just be text," OpenAI CEO Sam Altman said in a live-streamed announcement yesterday. "[Video] is important to our culture." The company said in a statement that the latest Turbo version of Sora, which will be offered as a standalone product to ChatGPT Plus and Pro customers, is "significantly faster" than the version the firm previewed. It lets users generate videos up to 20 seconds long. An early review by Marques Brownlee, who got to play with Sora before the release, details some of what OpenAI admits are the "many limitations" of the tool. OpenAI isn't trying to pull the wool over anyone's eyes here. In Monday's live-streamed launch, Sora team leaders said the tool was "not about generating feature-length movies" but instead provides a "co-creative dynamic" so users can explore new ideas. OpenAI says it understands that putting Sora into so many hands could cause problems, acknowledging that OpenAI "has a target on its back." Friction point: Sora will be available globally, except in Europe and the U.K. for now -- presumably because of stringent EU privacy laws. OpenAI's competitors are also moving fast with AI video-making offerings in the meantime. Zoom out: Today's online world isn't exactly experiencing a shortage of brief videos. Some observers Monday applauded Sora's capabilities, while others predicted it would deluge us with AI "slop." What we're watching: OpenAI aims to prevent outright illegal uses of Sora to create child sexual abuse material, impersonation and other problematic material. The bottom line: Sora's evolution will give us all an early glimpse of how our social and political systems handle broad exposure to AI-made video.
[27]
OpenAI's Sora video generator is finally available for all - at a cost
Serving tech enthusiasts for over 25 years. TechSpot means tech analysis and advice you can trust. What just happened? OpenAI has finally launched Sora, the AI video generator model that took the world by storm when it was first shown off earlier this year. The official launch came on the third day of OpenAI's "12 Days of OpenAI" event, and it's undoubtedly the biggest reveal so far. The model powering Sora is dubbed "Sora Turbo," which is an upgraded version of what was teased back in February. This newer iteration is faster and creates higher-quality videos than the earlier demo. But Sora Turbo has some new capabilities beyond basic text-to-video generation. It can animate still images, giving new life to existing photos. You can also feed it an old video clip along with new text prompts, and Sora will creatively remix the video based on your fresh instructions. Then there are more advanced features too, like Storyboards and Blending. Storyboards maps out a narrative by letting you input multiple prompts to stitch together sequential scenes into a cohesive story video. Blending, on the other hand, allows you to organically merge two distinct video scenes - like transforming a forest into a futuristic cityscape through a seamless transition. You also get multiple style presets you can apply to the video. Some of the examples include Cardboard & papercraft, Archival, Film noir, and Original. Film noir, for instance, adds some high-contrast blacks reminiscent of those mid-1900s films. Safety is always a big concern with such technology. OpenAI has implemented the usual safety guards. Every Sora video includes metadata to identify its AI-generated origins. Watermarks are added too, though they can be disabled on the "Pro" plan. Chatbots like ChatGPT are known to be resource-hungry enough. Video generators up that energy consumption multi-fold, so it comes as no surprise that OpenAI has implemented a credit system to limit its usage. A ChatGPT Plus subscription will net you a limited 1,000 credits per month, which is enough for 50 videos at a 720p resolution of up to 5 seconds each. Opt for the premium ChatGPT Pro tier at $200/month, and you can create longer 1080p videos up to 20 seconds, get 10x more priority slots for faster video generation, and process up to five videos simultaneously. It's worth mentioning that certain regions like the UK and EU don't have access yet thanks to stringent regulations. At the moment, it's unclear when the model will launch in those regions.
[28]
OpenAI's hyper realistic AI video generator Sora launches today, MKBHD reports
Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Popular tech reviewing YouTuber Marques Brownlee, better known as his handle MKHBD, has broken the news that OpenAI will release its hyperrealistic AI video generation software Sora today -- nearly 10 months after it was first shown off publicly in February 2024. "The rumors are true - SORA, OpenAI's AI video generator, is launching for the public today..." Brownlee wrote in a post on the social network X. He also shared a thread of examples of videos he made using the text/image/video-to-video generator, which he was given early access to, one among several dozen early creative partners OpenAI seeded the program to before general release. Brownlee shared that while Sora could produce impressive and sometimes eerily realistic footage such as that of newscasters or a gadget reviewer like himself, it also tends to halluciante random details and tell-tale signs of being AI generated, such as garbled, nonsensical text in news chyrons, unnatural physics, and even adding or removing objects seemingly at random. He also noted that OpenAI imposes fairly strict guardrails against generating likenesses of real people and violence and explicit themes. Still, in his full YouTube review, he also ultimately concluded that "this is a lot for humanity to digest now... is the new baseline, this is once again the worst that it will ever be." While OpenAI itself has not released Sora to the public yet, based on MKBHD's review, the software will likely be available within hours -- following the third in OpenAI's "12 Days of OpenAI" series of holiday-themed announcements scheduled for 1 pm ET / 10 am ET. It's unclear at this time how much Sora will cost and whether it will be available as a stand-alone product or bundled with an OpenAI ChatGPT subscription tier, such as the $200-per-month per user ChatGPT Pro plan announced last Thursday. The release follows a leak of Sora onto the AI code sharing community Hugging Face by beta testers roughly two weeks ago in protest of OpenAI's handling of the beta testing program. As the leakers wrote on their Hugging Face space: "Hundreds of artists provide unpaid labor through bug testing, feedback and experimental work for the program for a $150B valued company. While hundreds contribute for free, a select few will be chosen through a competition to have their Sora-created films screened -- offering minimal compensation which pales in comparison to the substantial PR and marketing value OpenAI receives." Sora also arrives in the midst of an increasingly competitive landscape for realistic, live action AI video generation: Runway continues to upgrade its AI video generation platform rapidly with new features including, just last week, the ability to re-record dialog in pre-existing footage and have the characters' faces match. Luma AI and Chinese competitors such as Kling, Hailuo, and recently, Tencent, have all fielded impressive AI video generation tools in the last few weeks alone. So even though OpenAI -- by virtue of its success with ChatGPT and early, eye-catching Sora footage -- may have strong recognition with which to launch this new AI video generator to the masses, there are now many competing options that appear, at least superficially, to offer similar or better video quality. That makes Sora less of a guaranteed success.
[29]
OpenAI makes its Sora video generator generally available - SiliconANGLE
OpenAI today made its long-anticipated Sora video generation model available to ChatGPT Plus and ChatGPT Pro users. The algorithm made its original debut in February as a preview release. The version of Sora that launched today, Sora Turbo, includes improvements that enable it to generate videos significantly faster. ChatGPT Plus subscribers can generate 50 videos per month with maximum resolution of 720p and a duration of up to five seconds. Users of the ChatGPT Pro plan, which debuted last week and costs ten times more, can generate 500 videos per month. Clips may be up to 20 seconds in length with a maximum resolution of 1080p. Users can access Sora through a new dedicated website. The interface includes several tools designed to ease the video generation workflow. The starting point of a video project is a prompt with which the user specifies what the clip should depict. Customers can customize the style in which Sora generates frames, the length of the clip and other details. The model outputs the video it generates in one of three aspect ratios: widescreen, vertical and square. OpenAI equipped Sora with the ability to switch between aspect ratios by training it on so-called spacetime patches. Those are units of data analogous to tokens, the information snippets that hold the text processed by a large language model. Spacetime patches provide a standardized way of storing the multimodal data processed by a video generation AI. Similarly to how tokens can store multiple types of text including prose and code, spacetime patches can hold videos with multiple aspect ratios. OpenAI created the patches on which it trained Sora through a two-step process. It first turned each video from the training dataset into a latent space, an abstract mathematical representation that requires less storage space than the original file, and then split the latent space into smaller chunks. Each such chunk is a separate spacetime patch. The technology also has other benefits besides allowing Sora to adjust its videos' aspect ratios. OpenAI says that using spacetime patches allowed it to train Sora on videos variable durations, resolutions and aspect ratios, which streamlined the development process. Alongside Sora's aspect ratio settings, the company offers a set of more advanced controls for customizing videos. Instead of entering a single prompt to create a clip, advanced users can split the video into segments and customize each segment one with a separate set of instructions. If one of the frames doesn't meet their requirements, they can modify it by inputting a followup prompt. Moreover, Sora provides the ability to extract a frame and extend it to create an entirely new video. A feature called Blend makes it possible to combine two clips into a new video. In another section of the Sora interface, Featured and Recent feeds display videos created by other users. The original version of Sora that OpenAI previewed in February could generate clips up to one minute in length. Given that the limit is 20 seconds on launch, it's possible the company will update ChatGPT in the future to support longer videos. It's also possible Sora will become available in the business versions of ChatGPT, which don't yet offer the model. If it brings Sora to those plans, OpenAI may decide to add features geared specifically towards professional video teams. For example, the company could add the ability create a shared content library that allows teams to centrally store the assets they create with Sora.
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OpenAI's video generator, Sora, aims to kickstart the AI video era
The artificial intelligence video creation tool can be used to make commercials, films -- and maybe deepfakes. ChatGPT maker OpenAI on Monday launched Sora, a video generator that lets people create short, realistic-looking video clips just by typing out a description of a scene. The new service is not the first widely available video generator, but OpenAI's position as a market leader in artificial intelligence could help make synthetic footage increasingly common in commercials, art projects, movies and social posts -- but also hoaxes and deepfakes. Video generation has been billed by AI executives as the next leap for generative AI technology, which also powers chatbots, image generators and audio generators. Last week, Google opened its own AI video generator, Veo, to customers of its cloud services. A feed on OpenAI's website of clips recently created with Sora showed the tool capable of highly realistic footage and a range of visual styles, but also distortions of everyday physics and human anatomy. Clips of Christmas trees twinkling through the window of a house on a snowy street and an atmospheric black and white scene of monks poring over ancient tomes appeared close to photoreal. In other clips, the limbs of acrobats and animals morphed into impossible shapes, showing the technology capable of errors no human would make. Interactions between human limbs and other objects or people -- like playing soccer or a group hug -- seemed particularly challenging for the technology. The glitches suggest OpenAI has yet to resolve some of the problems highlighted in earlier tests of Sora, including by The Post in February, that showed it struggling to depict processes such as a man lighting a cigarette. "It is clear from glancing at Sora videos that the hard problems of video generation haven't been solved," said Arvind Narayanan, a professor of computer science at Princeton University. But he added that its release could have a commercial impact even if it doesn't necessarily herald a major technological breakthrough. "Despite these serious limitations, Sora will probably be very useful in some contexts, because OpenAI seems to have put a lot of work into developing an actual product, instead of simply releasing a model and letting users figure out what to do with it," he said. OpenAI's entry into video generation has been highly anticipated, and on Monday afternoon signups were disabled on the company's website. An error message blamed "heavy traffic," and a Washington Post journalist was not able to access the tool. The company did not respond to a request for comment on whether it ran into unexpected problems with Sora's public rollout. Sora, initially announced in February, is available only to paying subscribers to OpenAI's chatbot ChatGPT. The lowest cost plan, at $20 monthly, allows creation of 50 videos with Sora per month at lengths up to 5 seconds. Paying more per month lets a user generate more videos, of greater length and higher resolution. OpenAI said Sora would be available at launch to users in the United States and many other countries, but not in Britain or Europe. CEO Sam Altman said on X that the company wants to bring Sora there, but that "we also have to comply with regulation." On first look, Sora "feels competitive, although not far beyond the current standard for text-to-video world models," said Gaurav Misra, CEO and co-founder of Captions, a startup that makes AI tools for video creation and production. He predicted that the stock-footage industry will be the first disrupted by Sora and other AI-based text-to-video programs. Researchers who study AI and the impact of misinformation have warned that AI video tools can be used to create deepfakes, or realistic videos that deceive people by purporting to show real-world events that never happened. AI generated or altered videos have already become a tool of harassment, especially against women, and experts fear they could also be used to manipulate elections. In a document on Sora's capabilities and vulnerabilities released Monday, OpenAI acknowledged that its service could "introduce novel risks, such as the potential for misuse of likeness or the generation of misleading or explicit video content." The company said it has tried to guard against those risks by filtering violent and sensitive content from the data used to create Sora and performing "red team" tests to identify loopholes. As Sora was being readied for release, OpenAI temporarily suspended user access to the tool late last month. The move came after some artists whom the company invited to test the service launched a webpage that allowed the public to use Sora for free, alongside an open letter protesting that the company was using early testers as unpaid labor.
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OpenAI Sora AI Video Generator Review: Features, Pricing, and Performance
If you're exploring AI-powered video generation, OpenAI's Sora platform is a noteworthy contender. It provides tools designed to simplify the creative process, but its $200/month price tag as part of OpenAI's Pro Plan raises questions about its value compared to competitors like Runway. This review provide more insights into Sora's pricing, performance, features, and usability, offering a detailed analysis to help you determine if it aligns with your creative and professional needs. In this review by Skill Leap AI, learn more about Sora's features, pricing, and performance, while also comparing it to a strong competitor, Runway. Whether you're a filmmaker looking for cinematic precision or a casual creator exploring AI tools, this guide will help you navigate the pros and cons of Sora and decide if it's the right fit for your needs. Let's explore what this platform has to offer -- and where it might fall short. Sora is included in OpenAI's $200/month Pro Plan, which also grants access to tools like ChatGPT and DALL-E. While this bundled approach may appeal to users who rely on multiple AI tools, the standalone value of Sora for video generation is less clear. Here's how it compares to other options: For those prioritizing video creation, Sora's pricing structure may feel restrictive compared to alternatives like Runway, which offers more flexibility and affordability without sacrificing quality. Sora's video generation capabilities deliver mixed results, particularly when tested across a variety of scenarios. In a sample of 150 generated clips, only 25% were immediately usable, while another 25% required significant refinement using Sora's built-in editing tools. Key observations regarding its performance include: In comparison, Runway demonstrates greater consistency and reliability, particularly for filmmakers seeking cinematic-quality results. Its ability to handle complex prompts with fewer errors makes it a preferred choice for professionals. Sora offers a range of tools aimed at enhancing the creative workflow, but its feature set has notable limitations when compared to competitors. Key tools and their benefits include: While these features are useful for casual creators, they fall short of the advanced controls offered by platforms like Runway. For instance, Sora lacks the precision required for detailed camera movements and cinematic elements, which are essential for professional filmmakers. Runway emerges as a strong alternative to Sora, offering several advantages that cater to a broader range of users. Its strengths include: For users prioritizing high-quality video generation, Runway's advanced features and cost-effective plans make it a compelling choice over Sora, particularly for those not already invested in OpenAI's ecosystem. Sora's user interface is designed to streamline the creative process, offering features that enhance usability and accessibility. Key aspects of its workflow include: While the interface is intuitive and user-friendly, the platform's limitations in handling complex prompts and longer videos may disrupt workflows for users with advanced or professional requirements. Despite its strengths, Sora has several limitations that may impact its appeal for certain users. These include: These issues highlight the platform's limitations for users seeking reliable, high-quality video generation, particularly for complex or professional projects. Sora is best suited for users already invested in OpenAI's Pro Plan, as its integration with tools like ChatGPT and DALL-E adds value to the overall package. However, for standalone video generation, Runway offers a more cost-effective and reliable solution. To guide your decision: Ultimately, while Sora showcases the potential of AI-driven video generation, its high cost and limitations may make it less appealing for users focused solely on video creation. By carefully evaluating your needs and priorities, you can determine whether Sora or an alternative platform like Runway is the right fit for your creative projects.
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OpenAI's Sora is So Not Dead
On Saturday, in a not-so-popular cryptic post on X, OpenAI chief Sam Altman hinted at Sora's release this week. "I am so, so excited for what we have to launch on day 3. Monday feels so far away," he said. Needless to say, OpenAI's popular text-to-video tool, Sora, has once again become the talk of the town after the leaked footage and information hinting at the video generation quality of Sora v2 surfaced. Ruud van der Linden, CEO at Lont, uploaded the video of OpenAI's Chad Nelson presenting Sora v2 at the C21Media Keynote in London. Sora v2 is expected to generate videos up to one minute in length, making it a significant leap from previous versions or competitors that often offer shorter clips. This latest development offers a flexible approach to video generation ranging from text-to-video, text+image-to-video, and text+video-to-video. This could drastically change the process of video generation and interactivity and customisation, which is not commonly seen in current models. Recently, Sora's API, available to some artists for early testing on Hugging Face, was also leaked. Regardless of the hype that the leak created, it brought out a bigger question: Was the Sora leak real? Not long after the tool's leak, the Hugging Face page seemed to be failing with a 502 error due to high traffic. The company learned of this incident soon enough and shut down the access three hours after the revelation. According to AIM, three hours seem to be good enough for users to produce content and create hype but not too long for the situation to get out of control. Meanwhile, Google Cloud introduced Veo, a video generation model, and Imagen 3, an advanced image generation tool, on its Vertex AI platform. Veo, currently in private preview, generates high-quality videos from text or image prompts, enabling businesses to create realistic and coherent footage efficiently while reducing production time and costs. Ashutosh Shrivastava, an AI enthusiast, took to X to express his thoughts on this. In the past year, while Sora has been kept from public use, many other models have come up that can "create videos as good as, or even better than, Sora". However, with the latest video leak, others have also speculated that Sora might surpass all other tools in quality benchmarks. Alex Volkov, the host of the ThursdAI pod, wrote on X: "I take back EVERYTHING I said about other video models catching up to SORA even remotely." He also hints at the OpenAI $200/mo pro tier, saying that if Sora is added to that, the company will see a lot of new subscriptions. If the tool is not released in the '12 days of OpenAI', which many are speculating that it will, OpenAI could lose its advantage with the tool's popularity on the rise currently. The tool was then soaring the charts, also reported by AIM in June this year, expressing that 'OpenAI should release Sora before it's too late'. Multiple users online have been discussing the videos generated by Sora since the API was leaked. When looked at critically earlier, the videos do not stand out enough to call this a 'leak' in the first place. A user on X expressed the same: "It actually was a bit underwhelming, tbh, at least if the leaked videos are legit." "We have seen better now... So yeah," the discussion continued. The users hoped for Sora to have moved forward to a new level, which could be making a cinema-length movie out of many snippets cut together. Another contributor expressed, "The videos it generated are quite poor compared to Kling's." However, quite a few were impressed with the quality of the videos generated. A user said that though "Sora is not perfect, the video is a lot more coherent than Runway." Following the leak, many content creators and enthusiasts admitted they'd lost all hope of Sora ever being released to the public. While early testers are still finding issues that need to be resolved before public release, a user feels that there aren't enough resources to support a large number of users. She also believes that OpenAI plans to offer the tool only to the biggest paying customers (enterprise users, Hollywood, etc). Some believe that the company wanted to "improve continuously as ideas came in from other video generation tools, and release Sora only when they managed to create something competitive". This could take a sharp turn if OpenAI releases Sora on Monday, as many speculate. An AI enthusiast on X said, "Sora looks promising and stunning! Sora might get released in OpenAI's 12-Day campaign." As speculations around the Sora release rise, there is considerable excitement regarding its potential public release. Some indicate that it might be part of OpenAI's upcoming initiatives or campaigns. With multiple scenes and character consistency across the video duration, there has risen significant interest and anticipation among tech enthusiasts and professionals in the field. As OpenAI engaged with Hollywood through Sora, Runway partnered with top entertainment and media like Lionsgate to develop customised versions of Gen-3 Alpha. Unlike OpenAI, Runway has also made Gen-3 Alpha available to all users, though the model remains subscription-based. With the rise and impact of other tools like Runway, Midjourney and KlingAI over the past year, it has become difficult for creators to think back to the capabilities of Sora. AIM had previously compared the launch of OpenAI's Sora to a 'ChatGPT moment in video generation'.
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OpenAI's Video Generation Tool Sora Is Available Today
Katelyn is a writer with CNET covering social media, AI and online services. She graduated from the University of North Carolina at Chapel Hill with a degree in media and journalism. You can often find her with a novel and an iced coffee during her time off. OpenAI's video generation tool, Sora, is officially here. Now, paying ChatGPT users can generate their own AI video clips using text, photos and even other videos. CEO Sam Altman announced the public rollout during Monday's 12 Days of OpenAI livestream. The Sora model available today, called Sora Turbo, has been upgraded and is "significantly" faster than the last model the company demoed for researchers in February. Sora's product leaders walked viewers through everything that comes with Sora Turbo -- and there's a lot in the new model. As with most AI image and video tools, you can enter a text prompt and the program will create short clips based on the ideas you described. With Sora, you can also upload photos and other videos to your prompts as reference material. You can also easily select the video's aspect ratio, resolution and duration, as well as how many variations you want the program to generate. The results are anywhere from 5 to 20 seconds long with resolutions between 480 and 1080p. There are also other post-generation editing features like storyboard, remix and loop for more fine-tuning. If your account is public, all your text-based videos are eligible to be shared on Sora's community Explore page. You can change this in your settings. Similar to OpenAI's image generator Dall-E 3, you'll need to have a paid plan to access Sora. ChatGPT Plus users (on the $20 per month plan) get 1,000 credits a month, 50 fast/priority generations and are limited to videos of 5 seconds at a max of 720p. ChatGPT Pro, the newest, priciest tier available for power users for $200 per month, eases up on those limits. Pro users get unlimited relaxed generations, longer length and higher resolution options -- and, notably, the ability to download videos without the company's watermark. Sora is available now in the US, but it's not available in Europe or the UK.
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How OpenAI's Sora works
OpenAI has released Sora, breaking open a new evolution of the AI model: video generation. How does it create its intensely realistic videos? What are the risks and flaws in this monumental step in AI technology? OpenAI has unveiled Sora, a groundbreaking AI video generator capable of transforming text prompts and still images into high-quality videos nearly indistinguishable from reality. Building on the foundation of text-to-image generative models, Sora organizes three-dimensional "patches," adding time as a dimension, to generate videos frame by frame. To manage its massive computational needs, the model uses dimensionality reduction and recapturing techniques, ensuring efficient processing without sacrificing resolution. Users can access Sora through premium plans, but it still has limitations, such as struggles with continuity and cause-effect relationships. Despite its imperfections, Sora's results are impressive, raising both excitement and ethical concerns. The model restricts explicit content, violence, and non-consensual imagery while banning accounts that violate these rules. However, challenges like the potential misuse for deepfakes and misinformation remain unresolved. Algorithm bias also poses a risk, reflecting stereotypes embedded in its training data. As Sora enters the world, its transformative capabilities signal both creative opportunities and new ethical dilemmas.
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OpenAI releases Sora AI video generator to public
San Francisco (AFP) - OpenAI on Monday released the latest version of its highly anticipated Sora video generator to the public, stepping into an increasingly crowded field of AI tools that has raised concerns about disruption to creative industries. The company behind ChatGPT said its latest version, dubbed Sora Turbo, offers significant speed improvements over the February preview model and can create high-definition videos lasting up to 22 seconds. While tech giants Google and Meta have also announced similar video tools, none have yet met the huge expectations set for AI since the launch of ChatGPT two years ago. In a launch demonstration, OpenAI CEO Sam Altman acknowledged the video technology's early stage but insisted that "it's going to get a lot, lot better." The service will be available to ChatGPT Plus and Pro subscribers, though notably absent from European and British markets for now. "We're going to try our hardest to be able to launch there," Altman said in a livestream. Basic subscribers can generate up to 50 videos monthly at standard definition, with options to create content in various aspect ratios and incorporate existing media. OpenAI has implemented safeguards against misuse, including verification metadata and visible watermarks. The company is temporarily restricting the generation of videos featuring real people while it strengthens anti-deepfake measures. Despite the launch, Sora still faces technical challenges. Early reviews note inconsistent realism and difficulties with complex sequences. An OpenAI employee tempered expectations in the announcement livestream: "If you come into Sora with the expectation that you'll just be able to click a button and generate a feature film, I think you're coming in with the wrong expectation."
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You Can Now Try Out Sora, OpenAI's AI Video Generator
Earlier this year, OpenAI -- makers of ChatGPT -- announced Sora, an AI video generator. Some of the demos the company showed off were hyper-realistic, from puppies playing in snow to the view from a subway car traveling through a cityscape. In short, it was both impressive, and terrifying, as I explained in my initial thoughts here. Since then, Sora news has been largely quiet: The company hasn't made the platform available for public testing, so we haven't had too many first-hand experiences to work from. That's changing this week. Not only is OpenAI making Sora more broadly available, they're opening up their AI video generator to anyone with a ChatGPT Plus account. Things are about to get wild. What's new with Sora OpenAI made the announcement on Monday, following an early reveal by Marques Brownlee. If you followed the original Sora announcement closely, none of the examples here are going to shock you: Long story short, Sora can be prompted to generate photorealistic, short videos in a number of different situations: OpenAI and Marques Brownlee both have demoed drone shots of cliff sides, animals in nature, and people performing tasks "on camera." But what's really new today are a number of features OpenAI has added to the Sora program in general. There's "Storyboard," a sort of video editor that lets you stitch together different video prompts to create longer videos of a single subject. For example, you can have one prompt that asks for a crane standing in water, and another asking to have that crane dip its head into the water. Then, Sora will combine those two prompts into one continuous video. "Recut" also acts as a video editor, only here, you can isolate a specific part of your video, and ask Sora to extend it. "Remix" opens a new prompt field, which lets you request changes to an existing video. (You can choose the "strength" of the remix, too, which affects how much of the video is actually changed from your prompt.) Finally, "Blend" lets you choose to turn the subject of one video into another. Sora's example is to have a butterfly from one video turn into an orchid from a second clip. Of all these new features, Storyboard seems to be the most interesting. It appears to be a clever workaround to get the AI to generate a complex scene with multiple actions, as trying to cram all that into a single prompt will likely fail. Remix, too, could be useful in theory for fine-tuning elements of a video, without having to throw out the initial generation. But at the end of the day, our collective interest in the model comes from its basic function: You prompt Sora with a video idea, and it generates it for you. Or, you upload a photo from your library, and Sora animates the inanimate subjects into a moving scene. Sora in action When you submit a prompt, your video is added to your "queue" for processing. The amount of time a video takes to generate depends on your settings, including resolution, duration, and the number of variations you generate: I have a standard ChatGPT Plus plan, so I'm limited to a maximum resolution of 720p and a maximum duration of five seconds. ChatGPT Pro users can bump that resolution up to 1080p, create videos as long as 20 seconds, and generate as much as four variations of their video. Unfortunately for me, it seems everyone and their mother is currently trying to use Sora at this time. My first and only prompt attempt ("tracking shot of a taxi driving through a city center") hung in processing limbo for the entire time I was writing this piece. In fact, OpenAI has halted account creation for now, as too many people are trying to access the video generator. My video did finally generate, and it was rough. The video quality of the taxi and the city were quite good (again, very photorealistic), but the taxi's movements were all over the place. First, it drove in reverse, then transformed into a car that was facing a different direction, before speeding away as another taxi drove into the foreground. (My original taxi also disappeared into thin air, while the new taxi did not have a trunk; rather, two fronts.) Since it's taking so long for Sora to generate videos, for now, it's helpful to look at someone, like Marques Brownee, who has spent some time testing out this tool. In his review of Sora, he finds that the tool still struggles to avoid the typical pitfalls of AI-generated videos: Videos might look photorealistic, but they lose realism in movement. Sora will often mix up which leg should be in front and which should be in back during walk cycles, or "forget" about objects altogether. When Brownlee asked for a video of a tech reviewer covering a smartphone, the reviewer holds two smartphones in their hands, and one simply disappears without reason. Some aspects of a video may run in slow-motion, while others run at typical speed, which looks weird to the eye. These glitches are prevalent in most of the Sora outputs I've seen: If you're looking for them, you'll see them, and they draw attention to the artificiality of the video. This is true with "low-quality" videos, too, such as generations of CCTV or security cam footage. Cars drive into one another and disappear, or people move in unrealistic ways. But I will say, the low quality of these videos makes it easier to fake: If Sora can figure out the physics, people are going to have a field day inventing CCTV footage that doesn't exist. In Brownlee's experience, the things Sora currently does best are not realistic at all: Motion graphics, for example, generally look good, as do some clips of animations and animated characters. An animation of a sketching of the Empire State Building looks like something out of a Netflix series intro, for example. And when Brownlee uploaded an image of animated leaf characters that DALL-E generated, Sora animated the image in a somewhat believable way. It's a bit easier to ignore the imperfections when the video isn't purporting to be real at all. Sora also appears to be decent at generating drone and tracking shots: A drone shot of Mount Fuji, or the Golden Gate Bridge, appears smooth and photorealistic. If you look close, you might notice glitches and imperfections, like waves that aren't behaving quite like they should, but you could probably slip these shots into shows and movies without many (or most) people noticing. Where do we go from here? Sora scared me back in February when it was announced. In the ten months since then, I'm still scared, but not because the videos are that much better. In fact, just based on what I see today, the quality seems about the same -- albeit with some new AI features you can use to tweak those videos. The realism is still there when it's there, as are the flaws, of which there are many. What scares me is accessibility: Once OpenAI works through the demand, Sora will be available to anyone with a ChatGPT Plus subscription. For $20, you have access to a tool that can generate up to 50 five-second videos per month. Five seconds isn't very long, of course, so without some cleverness, these videos likely aren't going to be the ones doing the most damage. That's where ChatGPT Pro comes in. This plan is much more expensive ($200 per month), but for that $200, you can create up to 500 videos, each of which can be up to 1080p and up to 20 seconds in length. OpenAI says you can also download these videos without a watermark, which will make detection that much more difficult. Sure, most of us won't subscribe to Pro for this, but $200 isn't much of a deterrent for bad actors who want to spread misinformation. Imagine the next major polarizing crisis, fueled by a flood of videos that "prove" what happened one way or another, when in fact those videos aren't real at all. OpenAI does have some safety features baked in here, like blocking copyrighted materials or notable figures from being incorporated in a video, but we'll see how well these roadblocks work in practice. How to try Sora At this time, account creation is not available for Sora, but that may change imminently. If you're interested in trying Sora out for yourself, head to sora.com. From here, click log in, then authenticate yourself with your ChatGPT account. Remember, you need either a ChatGPT Plus account ($20 per month) or a ChatGPT Pro account ($200 per month) to use Sora.
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OpenAI Just Released Its Text-to-Video Generator, Sora. Here's How the New AI Could Impact Small Businesses and Creators.
Sora can create videos up to 20 seconds long, opening up new use cases for businesses. OpenAI has added a new Sora video generator to ChatGPT that can create videos from text, animate images, and convert existing videos to new styles. OpenAI made Sora broadly available to the general public on Monday after a video announcement showing off what the AI could do. Related: Would You Pay $200 for ChatGPT? OpenAI's New Reasoning Model Has a Hefty Price Tag. Per OpenAI's demo video, Sora starts with a text prompt, an image, or a video, which it then uses to generate videos in resolutions from 480p up to 1080p. It currently produces anywhere from 5 seconds to 20 seconds of video. Sora can also generate different options for the same prompt. So if a user isn't sure what they want their AI video to look like, they can ask Sora to generate one, two, or four variations of the same prompt to get more options. OpenAI researchers demoed four variations of the prompt "A wide shot of woolly mammoths walking through a desert landscape" in a 480p resolution with 10 seconds of video. The cost of the service is included in the company's paid plans. ChatGPT Plus subscribers who pay $20 per month get up to 50 generations monthly. ChatGPT Pro subscribers, who pay $200 monthly, can generate an unlimited amount. Related: OpenAI's New Project Isn't 'Broadly' Available Yet -- But It's Already Setting Off Alarm Bells OpenAI first previewed Sora in February. From the start, Sora was controversial and set off alarm bells because of its potential to create deepfakes or highly realistic videos of people. Sora product engineering lead Rohan Sahai acknowledged the challenge with content moderation in the announcement video. "We obviously have a big target on our back as OpenAI so we want to prevent illegal activity of Sora, but we also want to balance that with creative expression," Sahai said. "We know that's something that will be an ongoing challenge. We might not get it perfect on day one... Just give us that feedback, we'll be iterating." Though OpenAI teased the dreamscapes that Sora could create from text, a small group of artists were upset with the company for asking them to be unpaid testers for Sora. These artists leaked Sora last month for a few hours before OpenAI shut down the test version entirely. Related: Testers Leak OpenAI's New AI Video Generator, Claiming They Were Used as 'Unpaid Labor' Sora generates videos from text, images, and other videos, which could save businesses time and manpower when it comes to creating shareable content. Businesses can use Sora to refresh videos they already have on hand or create new ones. This can work for creating ads, generating content for social media, and even brainstorming internally. For example, a 20-second video clip created by Sora could kickstart a meeting or create the basis for a social media campaign.
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Ten months after first tease, OpenAI launches Sora video generation publicly
On Monday, OpenAI released Sora Turbo, a new version of its text-to-video generation model, making it available to ChatGPT Plus and Pro subscribers through a dedicated website. The model generates videos up to 20 seconds long at resolutions reaching 1080 p from a text or image prompt. It's available today for ChatGPT Plus subscribers in the US and many parts of the world but is not yet available in Europe. But you can't generate people yet -- just in case. At launch, uploads involving human subjects face restrictions while OpenAI refines its deepfake prevention systems. The platform also blocks content involving CSAM and sexual deepfakes. OpenAI says it maintains an active monitoring system and conducted testing to identify potential misuse scenarios before release. Sora surprised AI experts with its relatively high-quality generations when OpenAI first previewed it in February, but in the interceding months, various video-synthesis models from competitors (such as Google's Veo, Runway's Gen-3 Alpha, Kling, Minimax, and a recent model called Hunyuan Video) have been taking some of the shine off of Sora's release. Still, it's newsworthy that OpenAI has finally shipped the highly anticipated video model. Sora allows users to create videos in multiple aspect ratios and incorporates features for mixing existing assets with AI-generated content. OpenAI says that Sora Turbo processes video-generation requests faster than the research version previewed in February 2024. ChatGPT Plus subscribers can create up to 50 videos monthly at 480 p resolution, with an option to generate fewer videos at 720 p quality. Pro subscribers receive expanded capabilities, including higher resolution options and longer video durations. OpenAI plans to introduce specialized pricing tiers in early 2025.
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Sora, the video generator from OpenAI is now available: how to try it - Softonic
Creating a video from scratch is as easy as writing a sentence As part of the 12 days of OpenAI launches, the company has taken a huge step forward in the world of artificial intelligence with the public release of Sora, its video generation model, a tool that aims to change the way we create and edit content. Since its initial presentation in February, Sora had been available only to some researchers, now, finally, we can access this tool as part of the ChatGPT Plus and ChatGPT Pro subscriptions. Sora is an artificial intelligence model that allows us, primarily, to generate videos from simple text descriptions. Its functionality goes far beyond creating content from scratch, however. The OpenAI tool has integrated options that allow us to edit, transform, and personalize videos in a simply astonishing way. Among the most notable features of Sora, we find these: Access to Sora is integrated into the paid subscriptions of ChatGPT, although with certain limitations depending on the chosen plan. Currently, Sora is available in all countries where ChatGPT is available, except in the United Kingdom, Switzerland, and Europe, due to regulatory difficulties. From what we have been seeing, access -- especially now, with the launch -- may be intermittent due to high demand. According to Sam Altman, CEO of OpenAI, new sign-ups to use the tool are intermittently disabled, so trying to access several times a day increases our chances of gaining access. Finally, OpenAI has explained that it is working on a pricing model more suited to different types of users, planned for next year. Sora represents a very important evolution in the field of video editing powered by artificial intelligence, something that will undoubtedly attract the attention of both individual creators and professional teams. Its ability to simplify complex tasks and generate quality content quickly makes it an option to seriously consider, especially for those of us already familiar with OpenAI tools. If we are subscribed to any of the ChatGPT plans, Sora is already at our disposal. We just need to log in, explore its tools, and be amazed by what we can create with just a few words.
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The Most Hyped Bot Since ChatGPT
For more than two years, every new AI announcement has lived in the shadow of ChatGPT. No model from any company has eclipsed or matched that initial fever. But perhaps the closest any firm has come to replicating the buzz was this past February, when OpenAI first teased its video-generating AI model, Sora. Tantalizing clips -- woolly mammoths kicking up clouds of snow, Pixar-esque animations of adorable fluffy critters -- promised a stunning future, one in which anyone can whip up high-quality clips by typing simple text prompts into a computer program. But Sora, which was not immediately available to the public, remained just that: a teaser. Pressure on OpenAI has mounted. In the intervening months, several other major tech companies, including Meta, Google, and Amazon, have showcased video-generating models of their own. Today, OpenAI finally responded. "This is a launch we've been excited for for a long time," the startup's CEO, Sam Altman, said in an announcement video. "We're going to launch Sora, our video product." In the announcement, the company said that paid subscribers to ChatGPT in the United States and several other countries will be able to use Sora to generate videos of their own. Unlike other tech companies' video-generating models, which remain previews or are only available through enterprise cloud platforms, Sora is the first video-generating product that a major tech company is placing directly in users' hands. Chatbots and image generators such as OpenAI's DALL-E have already made it effortless for anybody to create and share detailed content in just a few seconds -- threatening entire industries and precipitating deep changes in communication online. Now the era of video-generating AI models will make those shifts only more profound, rapid, and bizarre. OpenAI's key word this afternoon was product. The company is billing Sora not as a research breakthrough but as a consumer experience -- part of the company's ongoing commercial lurch. At its founding, in 2015, OpenAI was a nonprofit with a mission to build digital intelligence "to benefit humanity as a whole, unconstrained by a need to generate financial return." Today, it pumps out products and business deals like any other tech company chasing revenue. OpenAI added a for-profit arm in 2019, and as of September, it is reportedly considering revoking the control of its nonprofit board entirely. Sora's marketing is even a change from February, when OpenAI presented the video-generating model as a step toward the company's lofty mission of creating technology more intelligent than humans. Bill Peebles, one of Sora's lead researchers, told me in May that video would enable "a couple of avenues to AGI," or artificial general intelligence, by allowing the company's programs to simulate physics and even human thoughts. To generate a video of a football game, Sora might need to model both aerodynamics and players' psychology. Today's announcement, meanwhile, was preceded by a review by Marques Brownlee, a YouTuber famous for his reviews of gadgets such as iPhones and virtual-reality headsets. Altman wore a hoodie emblazoned with the word Sora. Altman and the Sora product team spoke for more than 17 minutes; Peebles and another researcher spoke for one minute and 45 seconds, mostly lauding how the company is launching a "turbo" version of Sora that is "way faster and cheaper" in order to launch a "new product experience." The Sora release comes on the third of "12 Days of OpenAI," a stretch of releasing or demoing a new product to users every day. What the company has announced certainly resembles a product more than a computer-science breakthrough: a sleek interface for creating and editing videos, with features such as "Remix," "Loop," and "Blend." So far, many of Sora's outputs have been impressive, even wonder-inducing. The company hasn't built a new, more intelligent bot so much as an interface in the style of iMovie and Premiere Pro. Already, videos that OpenAI staff and early-access users generated with Sora are trickling onto social media, and a deluge from users the world over will follow. For more than two years, cheap and easy-to-use generative-AI models have turned everybody into a potential illustrator; soon, anybody might become an animator as well. That poses an obvious threat for human illustrators and animators, many of whom have long been sounding the alarm against generative AI taking their livelihood. Sora and similar programs also raise the specter of disinformation campaigns. (Sora videos come with a visual watermark, but with OpenAI's highest tier of subscription, which costs $200 a month, customers can create clips without one.) But job displacement and disinformation may not be the most immediate or significant consequences of the Third Day of OpenAI. Both were happening without Sora, even if the program accelerates each problem: Production studios were already experimenting with enterprise AI products to generate videos, such as a recent Coca-Cola holiday commercial. And cheap, lower-tech methods of creating and disseminating false information have been extremely successful on their own. What the mass adoption of video-generating AI products could meaningfully change is how people express themselves online. Over the past year, AI-generated memes, cartoons, caricatures, and other images, sometimes called "slop," have saturated the internet. This content, much of it clearly generated by AI rather than intended to deceive -- a medium of crude self-expression, not sophisticated subterfuge -- may have been the technology's biggest impact on the 2024 presidential election. That anybody can generate such images provides a way to immediately express inchoate feelings about an inchoate world through an immediately digestible image. As my colleague Charlie Warzel has written, such content is meant to be consumed "fleetingly, and with little or no thought beyond the initial limbic-system response." A flood of AI-generated videos might provide still more powerful ways to visually communicate confusion, charged feelings, or persuasive propaganda -- perhaps a much more lifelike version of the recent, low-quality AI-generated video of Donald Trump and Jill Biden in a fistfight, for instance. Sora might take over TikTok and similar short-form-video platforms just as AI image-generating models have warped Facebook and altered how people show support on X for political candidates. Sora's takeover of the web is not guaranteed. Back in May, Tim Brooks, another Sora researcher who has since joined Google, likened the program's current state to GPT-1, the earliest version of the programs underlying ChatGPT, which are currently in their fourth generation. OpenAI repeated the analogy today. That comparison has broken down as the company has become more and more profit driven: GPT-1 was highly preliminary research, a concept before a proof of concept, and four years removed from the release of ChatGPT. Sora might be just as undeveloped as an avenue for AGI, but it has become a full-fledged product nearly 10 months after OpenAI teased the model. Such early-stage technology might not mark significant progress toward curing cancer, solving the climate crisis, or other ways the start-up has claimed AI might benefit humanity as a whole. But it might be all that OpenAI needs to boost its bottom line.
[41]
OpenAI launches Sora video generator
Why it matters: OpenAI isn't the first to create an AI tool that takes in verbal prompts and churns out video -- but as with ChatGPT, Sora will put the capability into millions of users' hands. The big picture: OpenAI's beta release of Sora in February inspired both excitement and fear. What they're saying: "We don't want the world to just be text," OpenAI CEO Sam Altman said in a live-streamed announcement Monday. The company said in a statement that the latest version of Sora, which will be offered as a standalone product to ChatGPT Plus and Pro customers, is "significantly faster" than the one it previewed. Between the lines: The new version of Sora adds some new wrinkles, including the ability to drop images in as prompts and a timeline editor that lets users add new prompts at specific moments in a video. OpenAI says it understands that putting Sora into so many hands could cause problems, acknowledging that OpenAI "has a target on its back." Friction point: Sora will be available globally, except in Europe and the U.K. for now -- presumably because of stringent EU privacy laws.
[42]
OpenAI's video generator Sora is launching today
OpenAI's highly-anticipated AI text-to-video generator, Sora, will become available to everyone today. In a post on X, YouTuber Marques Brownlee confirmed its imminent release and uploaded a video detailing his experience using Sora over the past few weeks, calling the results "horrifying and inspiring at the same time." OpenAI first revealed Sora in February but only made the tool available to a select number of visual artists, designers, and filmmakers to start. Brownlee shows how Sora can convert your text prompt into a video, which you can then customize with additional text prompts as part of its "remix" tool. You can also use Sora to transform a photo into a video, as well as use its storyboard feature to "string together" several text prompts that Sora will attempt to blend into cohesive scenes. During his video, Brownlee points out that Sora currently struggles with generating realistic physics and often shows objects that disappear or pass through each other. He also found that Sora often rejects prompts that include public figures and copyrighted characters. Sora will launch today, and will most likely be announced during the 12 days of "ship-mas" video OpenAI plans on releasing at 1PM ET. Last Thursday, OpenAI announced a $200 / month ChatGPT Pro subscription and the full release of its o1 reasoning model.
[43]
I'm more worried about OpenAI's text-to-video model Sora damaging my wallet than about Hollywood
OpenAI releases its text-to-video tool Sora in the US, but you'll need to pay up if you have your sights set on serious content creation On Monday, OpenAI finally launched Sora, a text-to-video AI model, to the public, affording creators, tinkerers, and aspiring armchair directors a high-quality tool to bring their visions to life. With its ability to produce imaginative, detailed, and cinematic visuals, Sora opens the doors to a future where producing compelling video content is as accessible as a free Gmail account. Well, almost. While Sora's potential is sky-high, for those looking to take AI video generation seriously, so is its biggest hurdle: its premium pricing. It's enough to set the mind ablaze with possibilities. However, the dreams of donning my director's beret and dusting off my megaphone to dictate my way through the Galaxy Quest sequel I've always longed for have already been unceremoniously dashed. Even if OpenAI's Sora puts the power of a film studio at my fingertips, I'll need an expendable income far beyond that of an aspiring film student to take full advantage of it. Due to the demanding task of video generation, there are no free tiers of access for Sora, like its cousin-model ChatGPT offers. Instead, Sora sits behind the ChatGPT subscriber paywall. ChatGPT Plus subscribers ($20/month) are granted 1,000 Sora credits each month, which equates to 50 priority, watermarked, 5-second videos at 480p resolution (with 720p resolution videos costing more credits). However, those with the hubris to believe themselves to be the next AI-powered Kubrick can take advantage of OpenAI's new ChatGPT Pro subscription tier for a monthly stipend of 10,000 credits -- enough to render 500 priority 20-second videos at FHD (1080p) resolution without a watermark. Unlike ChatGPT Plus subscribers, ChatGPT Pro subscribers can continue making videos even after their credits have been spent, albeit at a slower rate. With this pricing, Sora feels less like an open invitation to unleash your inner cinematographer and more like a walled garden for those with cash to burn and an eye for toppling the video stock footage empire. That said, OpenAI has stated that it's working on tailored pricing for different types of users that should be available early next year. OpenAI's Sora might be a fascinating AI tool with heaps of potential, but it's not quite ready to start usurping Christopher Nolan from his Hollywood hot seat just yet. Despite an industry-wide unease surrounding the involvement of AI in the arts, Sora is still getting to grips with the physics of fabrics and fur, occasionally resulting in videos that are a little more avant-garde than you might have intended to create. It's still far too early in this model's life to expect a $200 subscription to produce something comparable to Paddington in Peru, but you'll have a grand old time if you set your expectations a little lower. Paddington in Portland, maybe. For now, Sora is most likely the perfect tool for social media creators who wish to add a little more storytelling flair to their content. In the future? Who knows. As tools like Sora advance, making video production an easier and more widely accessible experience, we may have to re-evaluate everything we know about film and TV production. Until then, que Sora, Sora.
[44]
OpenAI launches its AI video-generator, Sora, for ChatGPT Plus and Pro users
OpenAI is releasing its text-to-video artificial intelligence generator, Sora, which it said is "critical to our AGI [artificial general intelligence] road map." "Video is important to OpenAI for a lot of reasons," OpenAI chief executive Sam Altman said during it's "12 Days of OpenAI livestream, including "to our culture" and "to how we hope humans will use AI." Altman said OpenAI doesn't "want the world to just be text," and that the startup wants its AI models "to be able to understand video and generate video." Sora, which OpenAI previewed in February, is being launched in the U.S. and other countries on Monday, and ChatGPT Plus and Pro users can access the model without paying extra. The startup also announced it is launching Sora Turbo, "a new, high-end, accelerated version" of the original Sora model that can generate videos from text, animate images, and includes video-to-video features such as remixing video into new styles. In November, OpenAI stopped the rollout of the AI video generator after artists who were given early access to test the tool leaked it to the public. In an open letter, the artists said that instead of being "early testers, red teamers and creative partners," they instead felt that they were "being lured into 'art washing' to tell the world that Sora is a useful tool for artists." "Artists are not your unpaid R&D [research and development]," the letter said. "We are not your: free bug testers, PR puppets, training data, validation tokens." Last week, OpenAI announced that its o1 model was out of preview and available through ChatGPT Plus, during the first day of its "12 Days of OpenAI" event. o1, which has been in preview since September, now has a faster response time and "more powerful reasoning" capabilities that make it better for coding, math, and writing tasks, the startup said.
[45]
OpenAI's releases Sora, its text-to-video generator
The model, which will not be launching in Europe, comes in different versions with varying capabilities. OpenAI has released its latest artificial intelligence (AI) model, the text-to-video generator Sora. However, in an announcement yesterday (9 December), OpenAI said that while Sora will debut in the US as well as to "most countries internationally," the company has "no timeline" yet for launching in the UK or Europe. The model comes in varying versions with differing capabilities. Owners of a ChatGPT Plus account will receive access to the version of Sora where users can create up to 50 videos at 480p resolution or fewer videos at 720p a month. While a $200-a-month ChatGPT Pro plan will let users create 10-times more videos, in higher resolutions and allow for longer video durations. Along with this, OpenAI is also releasing Sora Turbo, a new standalone version of the model where users can generate videos with up to 1080p resolution, 20 seconds long with varying aspect ratios. Users can also insert their own inputs to remix the content generated by Sora. According to OpenAI, Sora comes with Coalition for Content Provenance and Authenticity (C2PA) metadata, which will allow for increased transparency in identifying if a video has been created using AI. The company initially announced that it will use C2PA guidelines to add metadata to Dall-E, its text-to-image generator earlier this year. Moreover, acknowledging these measures to be "imperfect," OpenAI also announced further "safeguards" like visible watermarks by default and an internal search tool that users can use to verify if a content came from Sora. The AI juggernaut also announced that it is blocking child sexual abuse material as well as sexual deepfakes on Sora, and has banned model for those under 18. In comparison, OpenAI recommends that users between 13 and 18 take parental consent before using its text generating model, ChatGPT. Sora, which was initially announced in February this year, was reportedly leaked by a group of protesting artists earlier last month, who claimed in an open letter that they had been "lured into 'art washing' to tell the world that Sora is a useful tool for artists". These artists were given early-access to Sora to provide the company unpaid feedback. The group said that hundreds of artists provided OpenAI, "unpaid labour through bug testing, feedback and experimental work", with a few artists receiving the opportunity through a competition to screen their Sora-created films, which it claimed was "minimal compensation". Don't miss out on the knowledge you need to succeed. Sign up for the Daily Brief, Silicon Republic's digest of need-to-know sci-tech news.
[46]
OpenAI's controversial Sora is finally launching today. Will it truly disrupt Hollywood?
LOS ANGELES - OpenAI's controversial text-to-video artificial intelligence tool Sora sent shock waves through the entertainment industry when the company unveiled it earlier this year. The technology promised to revolutionize filmmaking by automatically creating short movies based on written commands. For example, users could type in descriptions, such as "a stylish woman walks down a Tokyo street," and Sora would provide up to 60-second videos based on that information. Workers feared that it was a prelude to a future in which AI displaced jobs throughout Hollywood. But until now, Sora has been available only to people participating in research, testing and previews for artists. On Monday, Sora faces its next big test as OpenAI, best known for the ChatGPT text bot, makes it available to the broader public. In the U.S., consumers can use Sora with a ChatGPT Plus subscription, which costs $20 a month. It can generate up to 50 videos of up to 20 seconds long. Customers can get more Sora usage, higher resolution and longer videos with a ChatGPT Pro subscription. OpenAI executives say Sora will lead to new possibilities for artists and creatives. "We really believe that Sora can open doors for people to explore and share their creativity visually, especially without extensive resources or training," said Souki Mansoor, Sora artist program lead for OpenAI, in an interview. "As we know, filmmaking is very expensive." The tool will be accessible for people 18 or older where ChatGPT is available, except for in the United Kingdom, Switzerland and countries in the European Economic Area. OpenAI said it is working on enabling Sora in those locations. The company is also preparing a free version of Sora. AI is a major source of tension in the entertainment industry. It was a key issue in last year's strikes by actors and writers, who sought protections from the rising tech as part of their contract negotiations. Many have also raised concerns about how AI models are trained and whether intellectual property rights holders and artists are being compensated fairly, or at all, for content digested by the powerful technology. Entertainment companies meanwhile have been exploring partnerships with AI startups as a way to save money. Mansoor said that OpenAI is sensitive to the concerns raised by creatives about potential job losses, but is optimistic about the opportunities. "Sora is designed as a creative collaborator, so the hope is that it helps artists bring very ambitious projects to life without expensive resources," Mansoor said. "We think that this is raising the bar for what's possible in video creation." Sora's proponents say it could help artists test bold ideas without as many budget constraints. Alexia Adana, a New York-based creative director and visual artist, made the case that it could enable more stories from people, including underrepresented creators, who lack financial resources or equipment. "We're in this age where you can create anything and you can learn anything, and it's either free or very low cost," said Adana, who had early access to Sora. "This is such an exciting time for people who wouldn't normally have the resources to demonstrate their vision." Adana used Sora to create a film concept called "Bloomchild," which depicted a child made of soil and dirt who blooms and struggles to fit in. She said it was influenced by her own experiences as a person from Jamaica who grew up in the suburbs of Connecticut. "I'm able to use a tool to come up with a full-on trailer," Adana said. "I would have never been able to do that before." Indie pop artist Washed Out used Sora to create a music video. The director said the tool allowed him to show scenes from multiple places at a fraction of the cost of shooting on location. Meanwhile, a video that explained the origins of Toys R Us was made 80% with Sora, said Nik Kleverov, chief creative officer of Native Foreign, a Culver City-based creative agency and production company. OpenAI said Sora will have safety measures in place to prevent abuses of the tool, such as child nudity. Rohan Sahai, Sora's engineering lead, said OpenAI has done "a lot of safety work to better understand how we prevent misuse" since Sora was first announced in February. Some artists are angry with how OpenAI has gone about testing and developing Sora. Last month, a group of artists posted concerns in an online letter about how many creators, in their view, are being used to test and promote the technology without adequate compensation. The open letter has received more than 1,170 signatures, including from London artist Jake Elwes. "While hundreds contribute for free, a select few will be chosen through a competition to have their Sora-created films screened - offering minimal compensation which pales in comparison to the substantial PR and marketing value OpenAI receives," the artists wrote. Mansoor said that the group's comments had no influence on the timing of Sora's launch. She said that the company focused on giving early access to artists who would be most disrupted by tools like Sora and give them the option of helping shape the tool's development. "There was no obligation to even use the tool, much less give feedback," she said. Mansoor said she came from the creative industry, spending more than a decade in independent filmmaking. "I came to OpenAI to create the kinds of experiences that I wish I had coming up in the industry," she said. Kleverov said the concerns raised by the letter didn't reflect the views of early testers. "The AI world is already so small and then within the world, those of us who are playing with Sora - it's such a supportive space," he said. Walter Woodman, a director and co-founder of Toronto and L.A. production company Shy Kids, said once people experience Sora, "then everyone will see that it is not a magic bullet." Shy Kids has used Sora to work on short films including "My Love." Many creators who have used AI tools say it takes time to get the hang of the tools and that the technology has important limitations. "Sora can help, much like a camera, editing equipment, or great performance," Woodman said in an email. "But without great storytelling and storytellers, it will be just a tool on the shelf. However, those with talent are in for a creative awakening." _______
[47]
OpenAI releases Sora, its AI-powered video generator tool
It's currently available to ChatGPT Plus and ChatGPT Pro subscribers. OpenAI has now launched its new AI model called Sora, which can generate realistic videos from text-based prompts. The tool is available to both ChatGPT Plus and ChatGPT Pro subscribers via sora.com. ChatGPT Plus subscribers can generate up to 50 priority videos in 720p resolution up to five seconds long in duration, while ChatGPT Pro subscribers can generate unlimited videos with up to 500 priority videos in 1080p resolution up to 20 seconds long in duration. ChatGPT Pro users can also generate up to five videos simultaneously and download generated videos without watermarks on them. All videos generated via Sora will have C2PA metadata to indicate that they've been created using AI. Users cannot generate videos that contain explicit content, violence, or people under the age of 18. Sora is currently available in the US and most countries worldwide, but according to OpenAI's CEO Sam Altman, it may take a while before the AI video generator is made available in Europe.
[48]
OpenAI releases AI video generator Sora
SAN FRANCISCO (AP) -- OpenAI has publicly released its new artificial intelligence video generator Sora but the company won't let most users depict people as it monitors for patterns of misuse. Users of a premium version of OpenAI's flagship product ChatGPT can now use Sora to instantly create AI-generated videos based on written commands. Among the highlighted examples are high-quality video clips of sumo-wrestling bears and a cat sipping coffee. But only a small set of invited testers can use Sora to make videos of humans as OpenAI works to "address concerns around misappropriation of likeness and deepfakes," the company said in a blog post. Text-to-video AI tools like Sora have been pitched as a way to save costs in making new entertainment and marketing videos but have also raised concerns about the ease with which they could impersonate real people in politics and otherwise. OpenAI says it is blocking content with nudity and that a top priority is preventing the most harmful uses, including child sexual abuse material and sexual deepfakes. The highly anticipated product received so much response upon its Monday release that OpenAI has temporarily paused the creation of new accounts. "We're currently experiencing heavy traffic and have temporarily disabled Sora account creation," according to its webpage. OpenAI first unveiled Sora earlier this year but said it wanted to first engage with artists, policymakers and others before releasing the new tool to the public. The company, which has been sued by some authors and The New York Times over its use of copyrighted works of writing to train ChatGPT, hasn't disclosed what imagery and video sources were used to train Sora.
[49]
OpenAI Disables Sora Signups Amid Heavy Day 1 Traffic
Since Sora was first unveiled, sophisticated rivals have hit the market. Nearly a year after OpenAI teased the first outputs from its video generation model, Sora has been released to the public. However, the Sora website struggled to handle a rush of new users looking to try the platform out, and new signups were suspended within hours of its launch. Sora Finally Unleashed Initially unveiled in February, until Monday, Dec. 9, Sora was only available to a select group of early users while it underwent safety testing. For now, access is limited to the U.S. But even this limited rollout caused a surge of traffic that overwhelmed the platform. Anyone who attempted to create a Sora account on Tuesday morning was met with a message explaining that the service was temporarily unavailable. The website stated: "We're currently experiencing heavy traffic and have temporarily disabled Sora account creation." After months of anticipation, Sora's debut generated significant buzz online. As users have started to experiment with the new tool, social media platforms have been inundated with a wave of AI-generated video content. With ChatGPT Plus subscribers limited to 50 video clips a month, some users reported using up their credits within a few hours. Meanwhile, ChatGPT Pro users who pay for the new $200 monthly plan can generate up to 500 videos. Sora Rivals Closing the Gap While Sora has captured the public's attention, it is by no means the only player in the AI video space. Adobe's Firefly recently made the leap from images to videos, gaining traction among professionals looking for video editing and generation tools. In recent days, other Big Tech players have upped their AI video game too. Marking its first major expansion into multimodal AI, Amazon unveiled the Nova range of models last week. Likewise, ByteDance recently equipped its foundation model -- Doubau -- with new video generation capabilities. As these companies race to innovate, the industry is quickly evolving from simple generative models to comprehensive video ecosystems. While Sora's launch showcases OpenAI's technical prowess, its competitors aren't far behind.
[50]
OpenAI releases Sora, its text-to-video generator
The model, which will not be launching in Europe, is available to ChatGPT Pro and Plus users. OpenAI has released its latest artificial intelligence (AI) model, the text-to-video generator Sora. However, in an announcement yesterday (9 December), OpenAI said that while Sora will debut in the US as well as in "most countries internationally," the company has "no timeline" yet for launching in the UK or Europe, due to copyright issues. The model comes with varying capabilities depending on on your ChatGPT subscription. Owners of a ChatGPT Plus account will receive access to the version of Sora where users can create up to 50 videos at 480p resolution or fewer videos at 720p a month. While a $200-a-month ChatGPT Pro plan will let users create 10-times more videos, in higher resolutions and allow for longer video durations. According to OpenAI, Sora comes with Coalition for Content Provenance and Authenticity (C2PA) metadata, which will allow for increased transparency in identifying if a video has been created using AI. The company initially announced that it will use C2PA guidelines to add metadata to Dall-E, its text-to-image generator earlier this year. Moreover, acknowledging these measures to be "imperfect", OpenAI also announced further "safeguards" including visible watermarks by default and an internal search tool to verify if content came from Sora. The AI juggernaut also announced that it is blocking child sexual abuse material as well as sexual deepfakes on Sora, and has banned the model for those under 18. In comparison, OpenAI says it requires that children aged between 13 and 18 get parental consent before using its text model, ChatGPT. Sora, which was initially announced in February this year, was reportedly leaked by a group of protesting artists last month, who claimed in an open letter that they had been "lured into 'art washing' to tell the world that Sora is a useful tool for artists". These artists were given early access to Sora to provide the company unpaid feedback. The group said that hundreds of artists provided OpenAI "unpaid labour through bug testing, feedback and experimental work", with a few artists receiving the opportunity through a competition to screen their Sora-created films, which the group claimed was "minimal compensation". Don't miss out on the knowledge you need to succeed. Sign up for the Daily Brief, Silicon Republic's digest of need-to-know sci-tech news.
[51]
OpenAI cautiously tests taking deepfakes mainstream with the public launch of Sora
On the very top of the list is a feed, which includes recent works by the Sora community, presented as a stoic mood board reminiscent of visual design depositories. "We were thinking of it as less a social media feed than inspiration and education, to help people know how to use Sora in more effective ways," says Mansoor. Tap into any of those videos, and you can not only watch it, but see the prompts and methods behind it, and you can even remix that video (sort of like AI TikTok) if you like. But when you actually get into creating your own videos, the larger tool set looks something like Adobe Premiere or iMovie. The moment you start generating a video, you can hop over to a timeline view, where Sora has outlined what it is generating for you in a storyboard of text cards. I've tasked the team with generating an axolotl on the beach. Even in this early storyboard, I can see how OpenAI has enriched my text prompt to ensure I have a video worth watching, describing the animal as pink with "distinctive feathery gills" with "the gentle waves lapping as they shimmer." In the next storyboard panel, I learn what the axolotl is doing, since I didn't give it a task. It "moves slightly," with fluttering gills as it looks toward the ocean.
[52]
Sora is about to destroy reality forever: OpenAI has updated the tool and the results are incredible - Softonic
We are a few months away from differentiating a real video from one made by AI being an impossible mission We've talked a lot about Sora in this magazine, and for good reason. The tool that converts text into video from OpenAi is one of the major concerns of Hollywood and journalism. Its progress seems unstoppable, and today we have discovered that the new update makes it almost infallible. OpenAI has launched a new version of its text-to-video AI model, Sora, for ChatGPT Plus and Pro users, marking another step in its expansion into multimodal AI technologies. The original Sora model, presented earlier this year, was restricted to safety testers in the preliminary research phase, which limited its availability. The new version Sora Turbo offers significantly superior performance compared to its predecessor, claims OpenAI in a blog post. This move positions OpenAI to compete with similar offerings from rivals like Meta, Google, and Stability AI. However, both Google and Meta were ahead of OpenAI in making their models publicly reviewable, even though Sora was first introduced in discussions back in February. Integration remains a work in progress, although OpenAI is expected to eventually provide data integration for Sora comparable to that of its other models. The videos generated by Sora will include C2PA metadata, which will allow users to identify the origin of the content and verify its authenticity. This is important amid global regulatory efforts to ensure that AI companies adhere to compliance requirements. "Although imperfect, we have added safeguards such as visible watermarks by default, and we have created an internal search tool that uses technical attributes of the generations to help verify if the content comes from Sora," states OpenAI in the post. Even with these safeguards, the use of data to train AI models continues to raise debates about intellectual property rights. Currently, Sora is available to users in all regions where ChatGPT operates, except in the United Kingdom, Switzerland, and the European Economic Area, where OpenAI plans to expand access in the coming months.
[53]
OpenAI launches video generation tool Sora | BreakingNews.ie
OpenAI has launched Sora, a new artificial intelligence tool that can turn text descriptions into short videos, to the public for the first time. The much anticipated tool was first announced earlier this year, but has remained in development and not accessible by the public until now. While Sora is able to create "realistic videos" from short text inputs, OpenAI said the version of the app it was releasing currently has "many limitations" and often generates "unrealistic physics" and "struggles with complex actions over long durations". The recent AI boom has coincided with a rise in the spread of AI-manipulated or AI-generated false content and deepfakes, which many critics and commentators have warned are increasingly being used to fuel online disinformation in order to sow division, but also as part of online harassment and sextortion campaigns. In response, OpenAI has taken steps to publicly lay out not just how limited Sora is, but also confirmed all videos created by the tool will be marked in their metadata as being AI-generated, and have added "visible watermarks" to Sora videos to Sora by default. And in order to combat concerns about deepfakes, the company said "uploads of people will be limited at launch", but that these barriers would slowly be removed "as we refine our deepfake mitigations". "Today, we're blocking particularly damaging forms of abuse, such as child sexual abuse materials and sexual deepfakes," the company said. Access to the new tool will also be limited - the US firm said it was initially making it available to those on its paid-for Pro and Plus subscriptions and it would not be available to those under 18. The company also confirmed that while the tool is being made widely available, it is currently not launching in the UK, Switzerland and the European Economic Area because of content laws, but said it was working with governments and regulators in those regions to enable launch in those countries. "We're introducing our video generation technology now to give society time to explore its possibilities and co-develop norms and safeguards that ensure it's used responsibly as the field advances," OpenAI said in a blog post. The firm added: "Users can generate videos up to 1080p resolution, up to 20 sec long, and in widescreen, vertical or square aspect ratios. "You can bring your own assets to extend, remix, and blend, or generate entirely new content from text. "We've developed new interfaces to make it easier to prompt Sora with text, images and videos. Our storyboard tool lets users precisely specify inputs for each frame."
[54]
How to use Sora, OpenAI's new video generating tool
Sora is a powerful AI video generation model that can create videos from text prompts, animate images, or remixing videos in new styles. OpenAI first previewed the model back in February, but today is the first time the company is releasing it for broader use. The core function of Sora -- creating impressive videos with simple prompts -- remains similar to what was previewed in February, but OpenAI worked to make the model faster and cheaper ahead of this wider release. There are a few new features, and two stand out. One is called Storyboard. With it, you can create multiple AI-generated videos, and then assemble them together on a timeline, much the way you would with conventional video editors like Adobe Premiere Pro. The second is a feed that functions as a sort of creative gallery. Users can post their Sora-generated videos to the feed, see the prompts behind certain videos, tweak them, and generally get inspiration, OpenAI says. You can generate videos from text prompts, change the style of videos and change elements with a tool called Remix, and assemble multiple clips together with Storyboard. Sora also provides style presets you can apply to your videos, like a moody film noir preset or cardboard and papercraft, which gives a stop-motion feel. You can also trim and loop the videos that you make. You'll need to subscribe to one of OpenAI's premium plans to generate videos with Sora, either ChatGPT Plus ($20 per month) or ChatGPT Pro ($200 per month). Both subscriptions include access to other OpenAI products as well. Users with ChatGPT Plus can generate videos as long as 5 seconds with a resolution up to 720p, and can create 50 videos per month. Users with a ChatGPT Pro subscription can generate longer, higher resolution videos. Their videos are capped at a resolution of 1080p and a duration of 20 seconds. They can also have Sora generate up to 5 variations at once of a video from a single prompt, allowing you to review options faster. Pro users are limited to 500 videos per month, but can also create unlimited "relaxed" videos, which are not generated in the moment but rather queued to generate when site traffic is low. Both subscription levels can create videos in three aspect ratios: vertical, horizontal, and square. If you don't have a subscription, you'll be limited to viewing the feed of Sora-generated videos.
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OpenAI is only letting some Sora users create videos of real people | TechCrunch
OpenAI launched its video-generating tool, Sora, on Monday. But the company's opting not to release a key feature for most users pending further testing. The feature in question generates a video using an uploaded photo or footage of a real person as a reference. OpenAI says that it'll give a "subset" of Sora users access to it, but that it won't roll out the capability broadly until it has a chance to fine-tune its "approach to safety." "The ability to generate a video using an uploaded photo or video of a real person as the 'seed' is a vector of potential misuse that we are taking a particularly incremental approach toward to learn from early patterns of use," OpenAI wrote in a blog post. "Early feedback from artists indicate that this is a powerful creative tool they value, but given the potential for abuse, we are not initially making it available to all users." Generative video is a powerful tool -- and a controversial one. Deepfakes are a concern, of course, as is misinformation. According to data from ID verification service Sumsub, deepfake fraud worldwide increased by more than 10 times from 2022 to 2023. Among other steps OpenAI says it's taking to prevent misuse, Sora has a filter to detect whether a generated video depicts someone under the age of 18. If it does, OpenAI applies a "stricter threshold" for moderation related to sexual, violent, or self-harm content, the company claims. All Sora-generated videos contain metadata to show their provenance -- specifically metadata that abides by the C2PA technical standard. The metadata can be removed, granted. But OpenAI's pitching it as a way for platforms that support C2PA to quickly detect whether a video originated from Sora. In a bid to fend off copyright complaints, OpenAI also says that it's using "prompt re-writing" to prevent Sora from generating videos in the style of a living creator. "We have added prompt re-writes that are designed to trigger when a user attempts to generate a video in the style of a living artist," the company wrote. "We opted to take a conservative approach with this version of Sora as we learn more about how Sora is used by the creative community ... There is a very long tradition in creativity of building off of other artists' styles, but we appreciate that some creators may have concerns." A number of artists have sued AI companies, including OpenAI, over allegedly training on their works without permission to create AI tools that regurgitate content in their unique styles. The companies, for their parts, have claimed that fair use doctrine protects them from copyright infringement claims, and that AI models don't, in fact, regurgitate. According to video blogger Marcus Brownlee, who got an early preview of the features, Sora can create videos from a text prompt or image and edit existing videos via a Re-mix tool. A Storyboard interface lets users create sequences of videos, while a Blend tool takes two videos and creates a new one that preserves elements of both.
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OpenAI Launches Sora Turbo for Video Generation | PYMNTS.com
OpenAI has officially released Sora Turbo, its artificial intelligence (AI)-powered text-to-video generation software, marking a new milestone in the landscape of AI content creation. The launch comes nearly ten months after the technology was first unveiled to the public in February 2024. The latest version of Sora, announced Monday (Dec. 9) is now accessible through sora.com to subscribers of ChatGPT Plus and Pro plans, with availability extending to most countries outside the European Union and the United Kingdom. The announcement is part of the company's "12 Days of OpenAI" holiday series. Sora Turbo offers users the ability to create videos 10 to 20 seconds in length, with resolution options from 480p to 1080p. The system accommodates various aspect ratios, including landscape, square and vertical formats. In addition, the platform offers a storyboard tool, which enables users to precisely specify inputs for each frame. For casual users, the ChatGPT Plus subscription ($20/month) provides access to generate up to 50 videos monthly at 480p resolution. Professional users can opt for the Pro plan ($200/month) -- debuted on Thursday (Dec. 5) -- which offers higher resolutions and extended durations. OpenAI has indicated plans to introduce more tailored pricing options in early 2025 to accommodate diverse user needs. OpenAI said in the release that it had implemented strict safeguards within Sora Turbo, including restrictions against generating likenesses of real people and explicit content. These measures reflect growing industry awareness of the ethical implications surrounding AI-generated media. The release followed a period of controversy, when beta testers leaked Sora's software onto the AI code-sharing community Hugging Face approximately two weeks before the official launch, according to a Nov. 26 TechCrunch report. The leak came with criticism of OpenAI's testing program, with testers expressing concern over the use of unpaid labor for bug testing and feedback. "We are not against the use of AI technology as a tool for the arts (if we were, we probably wouldn't have been invited to this program)," the group behind the leak, Sora PR Puppets, wrote. "What we don't agree with is how this artist program has been rolled out and how the tool is shaping up ahead of a possible public release. We are sharing this to the world in the hopes that OpenAI becomes more open, more artist friendly and supports the arts beyond PR stunts."
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OpenAI's Sora is officially here
Early last year, OpenAI introduced the AI video generator. It has been quietly in development to a select group of testers, until being unleashed to the public on Monday. CEO Sam Altman immediately kicked off the livestream by announcing the Sora public release. Sora will be available today to ChatGPT Plus and Pro users in the U.S. and to many other countries. In the livestream, OpenAI highlighted an explore tab to find what other users are creating, presets for automating certain settings, and storyboard for directing the action and creating the narrative in a particular video with text prompts.
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Breaking: OpenAI Video Generation Platform Sora Goes Live
After months since it was first introduced, AI giant OpenAI has finally launched its video generating platform Sora Artificial intelligence (AI) firm OpenAI has officially launched Sora, its video generation platform. The firm first introduced Sora in February, changing the game in the AI video generation segment. Despite the sophistication Sora exhibited earlier in the year, the firm continued building. Per the announcement, the product is now unleashed with a new product to go with it. According to the firm's CEO Sam Altman, Sora is now available to users with OpenAI Plus and pro accounts. He highlighted that the accompanying product makes it easier for subscribers to generate videos that anyone can view. While he pointed out that this new feature might take time to roll out, it will go live before the end of the day. This Sora launch comes barely a week after the firm launched two new products O1 and ChatGPT Pro as it fights for dominance.
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OpenAI's Sora Now Lets ChatGPT Create Video Just by Typing Text
Need Some Comedy in Your Commute? Waze's Latest Celebrity Voice Will Crack You Up OpenAI is now more than just an AI chatbot and an image creator. The company behind ChatGPT has officially unveiled its Sora video generator. ✕ Remove Ads Video With Just a Text Prompt Originally announced earlier this year, Sora is now available to anyone with a ChatGPT subscription. It's not available through ChatGPT but through its dedicated site. To create a video, you can provide a quick description of what you want to see, similar to AI image creation tools. You can also add in images and other videos to help the process. There is also a storyboard tool, so you can precisely specify what is shown in each frame. You can create video at up to 1080p resolution and up to 20 seconds long. You can also choose a widescreen, vertical, or square aspect ratio. The site's Featured and Recent feeds will show what others are creating. Anyone with a $20 per month Plus subscription can generate up to 50 videos at 480p resolution or fewer videos at 720p per month. ✕ Remove Ads For even more use of Sora, you'll need to jump on the $200 per month Pro plan unveiled last week. Those subscribers can access 10 times more use, higher resolutions, and longer durations of videos. OpenAI did say that the current version of Sora has a number of limitations like unrealistic physics and will struggle with complex actions over long durations. All videos from Sora will be tagged with specific metadata that will identify the video as coming from the service. Watermarks are also visible by default. OpenAI is also blocking the creation of sexual deepfakes and child sexual abuse materials. Uploads of people will also be limited at launch. A New Step in AI? OpenAI's ChatGPT was the pioneer in AI-powered chatbot technology and has spawned a host of other similar options from Google, Microsoft, and many others. ChatGPT is also making some types of websites obsolete. While Sora is obviously in its very early stages, it does seem that the video generator will be another way for OpenAI to continue to lead the field. Just like with ChatGPT, Sora should easily get better with new technology. ✕ Remove Ads
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Sora comes with $20 month ChatGPT Plus plan -- but there's a catch
OpenAI's Sora offers users the ability to create hyperrealistic videos, but there are currently some issues with both the cost and the service itself. Especially if you want to create more than a handful of videos per day. Open AI, the company behind ChatGPT, is one of the biggest names in AI and ChatGPT is undoubtedly one of the most widely used programs today with more than a billion messages sent every day. It was recently revealed that OpenAI's video generator Sora will be included in the different paid tiers for ChatGPT, including the $20 ChatGPT Plus plan. However, there are some limitations regarding the quality of video your credits can produce and just how many you get per month without paying for the more expensive Pro. Other issues include limitations on the type of video you can create. Sora is also not available in the EU or the UK, although OpenAI says this should change soon. In a recent post on X, user kimmonismus revealed how many videos users can make while running the Plus subscription. The plan includes enough credits to create 50 5-second priority videos at 720p. For reference, a priority video is granted a leading position in the server queue, meaning it's created faster. Meanwhile, the $200 Pro model offers up to 500 20-second videos that run at 1080p. It also gives you unlimited 'slow' generations. However, I would hold off on running to start making videos as there is one other complication. According to social media, a lot of users have found that Sora is currently not working, regardless of which tier they are using. Sam Altman took to X to state that this was due to unprecedented demand, and that they were working to solve the issue. However, some users online have stated that this appears unrealistic considering the interest in the program and the popularity of ChatGPT. OpenAI isn't only working to release Sora to the public, as it recently launched its latest-and-greatest o1 reasoning model, which is currently available to Pro users. However, some of the testing revealed some concerning behavior from the AI, including it finding ways to fight back when it thinks there is a risk of it being shut down. This led to AI safety organization Apollo Research, in partnership with Open AI, to test out o1 to see if it was safe to use. Sora's issues are concerning, and annoying for customers paying for access. As such, it might be worth looking at some of the best ChatGPT alternatives and best AI video generators until the issue is resolved. Pricing will also change in the new year as OpenAI confirmed it was exploring alternative subscription plans just for Sora.
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Sora AI video generation is here and it's so good it's made me want to stump up $200 for OpenAI's ChatGPT Pro tier
Like most people I was as little confused when OpenAI announced a $200 (£157, AU$313) ChatGPT Pro tier since its previous paid-for subscription was a comparatively small $20 (£16 AU$30) a month for ChatGPT Plus. You can of course, continue to use ChatGPT for free on the free tier. $200 was a big jump up and at the time of announcement because it offered only modest advantages over ChatGPT Plus. For your $200 you got access to o1 pro mode, which is a version of the latest o1 LLM from OpenAI that uses more compute to think harder and provide better answers. To me, $200 seems like a lot of extra cash for harder thinking. Sure, if you're involved in research-level activities, or need what OpenAI describes as the "more reliably accurate and comprehensive responses, especially in areas like data science, programming, and case law analysis", then maybe you do need it. To me it seems like that's such a small subset of the ChatGPT user base that it felt that ChatGPT Pro was simply being used a price anchor. A price anchor is essentially a marketing device designed to make your other pricing levels look competitive. Compared to a $200 ChatGPT Pro subscription, a $20 ChatGPT Plus subscription suddenly looks like very good value. However, yesterday OpenAI released Sora (or more specifically Sora Turbo, the latest and fastest version so far), its frankly, amazing AI video generation tool, and it's changed everything. If you haven't seen Sora before then just look at the videos it's capable of producing, like this foam seahorse: To use Sora you simply type in what you'd like to see, and it generates the video for you. Sora is only available on a paid ChatGPT subscription and it works on a credit system. On a ChatGPT Plus subscription you get up to 50 priority videos a month. That's 1,000 credits. Your videos are limited to 720p resolution and five seconds in duration. While that's enough for you to explore video creation it's nowhere near enough for you to make anything serious. But once you change to a ChatGPT Pro subscription you get up to 500 priority videos a month (that's 10,000 credits) with the ability to create unlimited 'relaxed videos' at up to 1080p resolution, 20 seconds in duration and with five concurrent generations. You can also download videos without a watermark. That means that after you use up all your priority generation videos in a given month you can still generate unlimited videos, but you move into 'relaxed mode' where you will have to wait longer for video generation. This is where a ChatGPT Pro subscription suddenly makes sense. Without it you simply can't use your Sora-created video professionally. Equally, you could argue the fact that ChatGPT Plus users, who are after all paying for the service, don't get to remove the watermark from their videos, and are limited to 720p and five-second clips, is a bit unfair. So, while a $200 ChatGPT Pro started off looking like really bad value, the release of Sora has revealed exactly why you'd want to pay that much a month for a subscription. You can call it unfair if you like, but at least it makes sense now. More excitingly, we're not done yet. OpenAI has another nine days of releases left in its 12 Days of OpenAI event, so it's quite possible that even more value will be added to a ChatGPT Pro subscription before it's over. We'll have to wait and see what happens.
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OpenAI's Sora: Revolutionizing AI Video Creation -- Here's What You Need to Know
Sora is designed to generate high-quality videos up to 20 seconds long, offering resolutions up to 1080p. Users can create videos in widescreen, vertical, and square aspect ratios, as well as upload their own media to extend or remix content. Using text prompts, the AI can generate videos from scratch, while the storyboard interface allows users to set inputs for specific frames. The model employs diffusion technology, ensuring consistency across frames by analyzing multiple frames simultaneously. It incorporates a transformer architecture and draws on techniques from OpenAI's DALL-E 3 for enhanced capabilities in video generation.
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7 wild Sora videos blowing up social media after its launch
OpenAI officially launched Sora on Monday, Dec. 9, and people are already testing its capabilities. The company showed off its AI video generator last year before launching it during its 12 Days of OpenAI series of announcements. It was made available to the U.S. and lots of countries earlier today. Mashable's Cecily Mauran has all the details about the launch. The general idea behind Sora is that, much like a chatbot, you give the AI tool a prompt, and it spits out results. But instead of text or images, you get videos. That is both pretty amazing and quite concerning. There are already a number of videos created by Sora that are going viral online. Here are seven examples. The tool from OpenAI just dropped, and there are already a number of videos out there. Obviously, with time, folks will get the hang of Sora, and there will be more and more AI-generated video on our social feeds. Just be sure to stay on your toes and look out for fakes designed to fool you for nefarious purposes.
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What is Sora? Account creation paused after high demand of AI video generator
As of Tuesday morning, new Sora accounts could not be created, due to an influx established on Monday. "We're currently experiencing heavy traffic and have temporarily disabled Sora account creation," a pop-up message read on the Sora website. "If you've never logged into Sora before, please check back again soon." An OpenAI spokesperson told USA TODAY on Tuesday that the company does not have specifics to share on the number of users who enrolled for Sora on Monday. Looking to learn more? Here's what to know about Sora, OpenAI's new video-generating software. Sora is a diffusion model, meaning it "generates a video by starting off with a base video that looks like static noise and gradually transforms it by removing the noise over many steps," according to OpenAI. Like DALL-E, Sora uses the "recaptioning technique" to take descriptive text captions for visual data training. As a result, the software is able to follow a user's text instructions "more faithfully." Sora can generate video from text instructions and existing images and video. For example, Sora is able to take an existing video and fill in missing parts or extend an ending that may not have previously been there. According to OpenAI, Sora is capable of generating videos up to 1080p resolution in widescreen, vertical and square aspect ratios. Videos can be up to 20 seconds long. All artificial intelligence software must be "trained" in order to learn its function. According to OpenAI, publicly available data from the internet, non-public proprietary data from partners and human data (feedback from users) were used to train the video-generating software. Sora is only available to ChatGPT Plus and Pro members. A ChatGPT Plus membership is $20 per month and a Pro membership is $200 per month. Sora is also only available to adults 18 and up, according to OpenAI. ChatGPT Plus and Pro members can create up to 50 Sora-generated videos at 480p resolution each month or fewer videos at 720p resolution each month. Sora videos posted to X this week have ranged from video game-style point-of-views to surrealist artwork. Take a look at some of the early content shared: Artificial intelligence has long been criticized for how it can be abused, pointing to real-life examples like the deepfake of President Joe Biden telling Americans not to vote and sexually explicit AI-generated deepfake photos of Taylor Swift. On its website, OpenAI says it understands these risks and has implemented safety mitigations. These include age gating access to adults 18 and up, restricting the use of likeness and face uploads, and "having more conservative moderation thresholds on prompts and uploads of minors at launch." All Sora-generated videos will also come with C2PA metadata, which will identify the content as coming from the software, and visible watermarks, OpenAI states. Launched in 2015 by tech moguls including Elon Musk, OpenAI is an artificial intelligence research organization. OpenAI launched ChatGPT in November 2019 and DALL-E in January 2021. Contributing: James Powell and Julia Gomez
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OpenAI to Release Long-Anticipated Sora Video Generation Service
OpenAI is rolling out an artificial intelligence system called Sora that can generate realistic-looking videos from text prompts, nearly 10 months after the startup first publicly previewed the technology. The new version of Sora will be available to users in the US and other markets on Monday, the company said in a livestreamed presentation.
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OpenAI releases video creation tool
ChatGPT producer OpenAI rolled out a video creation tool this week that lets paying customers create short-length video clips through text prompts. OpenAI introduced Sora, a video generation model, on Monday. It can generate realistic videos in a resolution up to 1080p and up to 20 seconds long. The beta version of Sora was initially announced in February. Sora is available to users with a Plus account at no extra cost. The tool is able to generate up to 50 videos each month at 480p resolution. Those with a Pro plan will be able to generate videos with higher resolutions and longer durations. "The version of Sora we are deploying has many limitations. It often generates unrealistic physics and struggles with complex actions over long durations," OpenAI said. "Although Sora Turbo is much faster than the February preview, we're still working to make the technology affordable for everyone." "We're introducing our video generation technology now to give society time to explore its possibilities and co-develop norms and safeguards that ensure it's used responsibly as the field advances," the artificial intelligence (AI) company added. OpenAI is not the first AI company to release a tool that can generate videos through text commands, but Sora's deployment will be on the radar of millions of potential users. OpenAI CEO Sam Altman said on Monday that the company is looking to avert the illegal use of Sora, "but we also want to balance that with creative expression," he added, multiple outlets reported. Sora will be available around the globe, besides the United Kingdom and Europe, likely due to recent regulations on the Continent, Euronews reported.
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OpenAI's Sora, the Text-to-Video Tool That Caught Hollywood Off Guard, Rolls Out to Public
Ghislaine Maxwell Prosecutor Joins Sean "Diddy" Combs Sex Trafficking Case OpenAI has released Sora, its buzzy generative AI tool capable of creating hyper-realist videos. In a post issued on Monday, OpenAI said that the text-to-video generator is available for public use. An account must be made to use Sora, though sign-ups have been temporarily disabled due to heavy traffic. The public launch of the tool comes as the entertainment industry grapples with deployment of technology potentially capable of slashing productions costs. Mainstream adoption in Hollywood has been slow but steady, with Lionsgate in September announcing a partnership with Runway in a deal that will see the New York-based AI startup train a new generative AI model on company content, which will be used to assist with behind-the-scenes production processes. This was followed by James Cameron joining the board of directors for Stability AI -- creator of Stable Diffusion, an image- and video-focused model that is among those being closely watched by many in Hollywood, particularly in the visual effects industry -- in a major coup for the company. Videos of up to 1080p resolution and 20 seconds long can be created in widescreen, vertical or square aspect ratios, according to the blog post. Users can upload their own assets to extend, remix, and blend videos on top of generating entirely new content with a text prompt. OpenAI said that the tool will be included in existing ChatGPT Plus and Pro accounts at no additional cost. Under the subscription, users can generate up to 50 videos at 480p resolution or fewer videos at a higher resolution. Last month, OpenAI said that ChatGPT now sees more than 200 million weekly active users. It's planning to introduce ChatGPT Pro, a new $200 monthly subscription tier that includes unlimited access to OpenAI o1, GPT-4o, and Advanced Voice mode. It'll continue to offer a Plus tier for $20 per month, which includes early access to new features. Sora was initially limited to a pool of safety testers, who reported on vulnerabilities related to misinformation and bias, and visual artists, designers and filmmakers, who gave feedback on improvements A small group of artists testing Sora in November leaked access to the tool in protest of the company's treatment of them as "free bug testers" and "PR puppets." In an open letter, they stated, "Hundreds of artists provide unpaid labor through bug testing, feedback and experimental work for the program for a $150B valued company." While there are legal and labor protections, text-to-video tools are expected to have major applications in areas like visual effects and animation. Some industry folk have already adopted the technology into their workflows. A study surveying 300 leaders across Hollywood, issued earlier this year, reported that three-fourths of respondents indicated that AI tools supported the elimination, reduction or consolidation of jobs at their companies. Over the next three years, it estimated that nearly 204,000 positions will be adversely affected. Sound engineers, voice actors, concept artists and workers in visual effects were cited as particularly vulnerable. OpenAI no longer discloses the sources of data used to train its systems. Artists, authors and publications have sued the Sam Altman-led company over allegations it illegally pilfered their work without consent and compensation. Courts ruling against fair use -- a legal doctrine that allows use of copyrighted works without a license -- could have major implications for the AI leader.
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Live news: OpenAI releases AI text-to-video generator Sora for paying ChatGPT users
OpenAI has released Sora, its video-generation model, as a product for paying ChatGPT users. The artificial intelligence tool, which converts text to video, has been a major innovation that the San Francisco-based company has been pitching to the film industry this year despite concern that it could pose a threat to jobs in that sector. "Video will be an important environment where AI is going to learn about how to do things that we need in the world," OpenAI chief executive Sam Altman said on Monday. Last month, artists testing the model criticised OpenAI for taking advantage of "hundreds of artists [who] provide unpaid labour through bug testing, feedback and experimental work". Sora will compete with existing video generation models in the market, including Runway, Pika and Meta's Movie Gen.
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OpenAI is finally releasing Sora
OpenAI is launching Sora, its text-to-video AI model, on Monday as part of its 12-day "ship-mas" product release series, as The Verge previously reported it would. It's available today on Sora.com for ChatGPT subscribers in the US and "most other countries," and a new model, Sora Turbo. This updated model adds features like generating video from text, animating images, and remixing videos. With a ChatGPT Plus subscription, OpenAI says you can generate up to 50 priority videos (1,000 credits) at resolutions up to 720p with 5-second durations. The $200 per month ChatGPT Pro subscription that launched last week comes with "unlimited generations" and up to 500 priority videos while bumping the resolution to 1080p and the duration to 20 seconds. The more expensive plan also allows subscribers to download videos without a watermark and perform up to five generations simultaneously.
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How to try OpenAI's Sora right now
On Monday, Dec. 9, OpenAI CEO Sam Altman announced that users in "most countries" will have access to its AI video generator, Sora -- all you have to do is head to Sora.com and use your ChatGPT account. This was the company's biggest announcement so far in its ongoing 12 Days of OpenAI event, in which it discusses new products every day for the first 12 business days in December. "This is going live today in most of the world," Altman said during the livestream, adding that it won't actually go live in most of Europe or the UK. "If you have an open AI Plus subscription, you get 50 generations a month. If you have an open AI pro, you get unlimited generations in our sort of slow queue mode and 500 normal faster generations. You can also get fewer generations at the higher resolution. And anybody with any account can enjoy the feed." The livestream also featured a demo of Sora, showing users how to check out videos made in Sora by scrolling through them in the "Featured" tab, which you can find under "Explore." OpenAI showed off how to prompt video, choose resolutions, length and aspect radio, and took viewers through how to use its new Storyboard feature. "We're really excited to see what you all will create," Altman said. "We're really excited to see all of the new ways that this new kind of entertainment and tool will be used. You all did incredible work on this. I'm super proud of the team. I love the product."
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OpenAI releases AI video generator Sora but limits how it depicts people
SAN FRANCISCO -- OpenAI has publicly released its new artificial intelligence video generator Sora but the company won't let most users depict people as it monitors for patterns of misuse. Users of a premium version of OpenAI's flagship product ChatGPT can now use Sora to instantly create AI-generated videos based on written commands. Among the highlighted examples are high-quality video clips of sumo-wrestling bears and a cat sipping coffee. But only a small set of invited testers can use Sora to make videos of humans as OpenAI works to "address concerns around misappropriation of likeness and deepfakes," the company said in a blog post. Text-to-video AI tools like Sora have been pitched as a way to save costs in making new entertainment and marketing videos but have also raised concerns about the ease with which they could impersonate real people in politics and otherwise. OpenAI says it is blocking content with nudity and that a top priority is preventing the most harmful uses, including child sexual abuse material and sexual deepfakes. The highly anticipated product received so much response upon its Monday release that OpenAI has temporarily paused the creation of new accounts. "We're currently experiencing heavy traffic and have temporarily disabled Sora account creation," according to its webpage. OpenAI first unveiled Sora earlier this year but said it wanted to first engage with artists, policymakers and others before releasing the new tool to the public. The company, which has been sued by some authors and The New York Times over its use of copyrighted works of writing to train ChatGPT, hasn't disclosed what imagery and video sources were used to train Sora. -- -- -- -- The Associated Press and OpenAI have a licensing and technology agreement allowing OpenAI access to part of the AP's text archives.
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How to Access OpenAI Sora Right Now
You can visit sora.com to check out OpenAI's new video generation tool. After over nine months of testing, OpenAI finally launched Sora, its AI video generator tool to the general public. You can now generate AI videos using OpenAI's Sora Turbo model which is faster and more efficient. So if you are looking to play with the tool, here is how you can access Sora and create AI videos. Bear in mind that you need a paid ChatGPT account, either Plus or Pro, to access Sora. Due to high traffic, OpenAI has temporarily paused new signups for Sora. OpenAI is actively working to make Sora available to everyone. ChatGPT Plus plan costs $20 per month and it lets you generate up to 50 videos in a month using Sora. Keep in mind that you can generate 5-second videos at 720p resolution under this plan. ChatGPT Pro, on the other hand, is an expensive plan that costs $200 per month, and it lets you generate up to 500 videos per month using Sora. On this plan, you can generate 20-second videos at 1080p resolution. You can also download Sora-generated videos without a watermark. OpenAI says Sora is available in nearly all countries except in the UK, and Europe. You can find the complete list of supported countries from here. As for Sora's availability in Europe, OpenAI CEO Sam Altman said, "i would generally expect us for new products to have delayed launches in europe, and that there may be some we just can't offer." So this is how you can access Sora and start generating unique AI videos. If you are facing any problems, let us know in the comments below.
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OpenAI makes AI video generator Sora publicly available in US
Firm announces tool that can create AI video clip based on user's written prompts will be available to anyone in the US Anyone in the US can now use OpenAI's artificial intelligence video generator, Sora, which the company announced on Monday would become publicly available. OpenAI first presented Sora in February, but it was only accessible to select artists, film-makers and safety testers. At multiple points on Monday, though, OpenAI's website did not allow for new sign-ups for Sora, citing heavy traffic. Sora is known as a text-to-video generator, a tool that can create AI video clips based on a user's written prompts. An example on OpenAI's website has the prompt of "a wide, serene shot of a family of woolly mammoths in an open desert". Its video shows a group of three of the extinct creatures slowly walking through sand dunes. "We hope this early version of Sora will enable people everywhere to explore new forms of creativity, tell their stories, and push the boundaries of what's possible with video storytelling," OpenAI wrote in a blog post. OpenAI is known for its popular chatbot ChatGPT, but it's been branching into other forms of generative AI. It's working on a voice-cloning tool and has integrated an image generation tool, Dall-E, into ChatGPT's functions. The Microsoft-backed company leads the burgeoning AI market and is now valued at nearly $160bn. Before today's release of Sora, OpenAI let tech reviewer Marques Brownlee test the tool. He said the results were "horrifying and inspiring at the same time". Brownlee said Sora did well with landscapes and stylistic effects but that it struggled to realistically depict basic physics. Some film-makers who were also given a preview said the tool produced strange visual defects. Two weeks ago, the company suspended any access to the tool when a group of artists created a backdoor that would allow anyone to use it. In a statement posted to the AI community site Hugging Face, they accused OpenAI of "art washing" a product that would steal the livelihood of artists like them. The "Sora PR Puppets", as they dubbed themselves, said the company was trying to spin up a positive narrative for its product by associating with creative people. While generative AI has gotten exceedingly better over the past year, it's still prone to hallucinations, or incorrect responses, and plagiarism. AI image generators also often produce unrealistic images, such as people with several arms or misplaced facial features. Critics warn that this type of AI video technology could be misused by bad actors for disinformation, scams and deepfakes. There have already been deepfake videos of Ukrainian president Volodymyr Zelenskyy supposedly calling for a ceasefire and of Kamala Harris supposedly describing herself as "the ultimate diversity hire". OpenAI said in its blog post that it will initially limit uploads of specific people and that it will block content with nudity. The company said that it's additionally "blocking particularly damaging forms of abuse, such as child sexual abuse materials and sexual deepfakes". Sora will be available to users who already subscribe and pay for OpenAI's tools. People in the US and "most countries internationally" will have access to the tool, but it won't be available in the UK or Europe due to copyright issues.
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Sora v2 could be about to drop -- fresh leak hints at new OpenAI video model
Over the weekend, a video appeared on X that claimed to include footage from Sora v2, a new version of the yet-to-be-released AI video model from OpenAI. OpenAI first unveiled Sora earlier this year to much fanfare. At a time when the best AI video models generated 3-5 seconds of footage that just resembled real movement, Sora offered near-photorealistic footage of up to a minute long. Ruud van der Linden, CEO of LontVideo, shared a slightly shaky video showing a projected film. At first glance, it looks like footage from a Viking movie, but in reality, it is output from the next-generation version of Sora. This footage, apparently generated by creating images in Midjourney and then using them as an initial prompt in Sora v2, was shown during a keynote at C21Media Keynote by OpenAI's Chad Nelson in London. What we don't know yet is whether this new Sora model will be released at some point during the 12 Days of OpenAI event, or if this is a "future version," reserved for filmmakers and industry insiders (much like v1 currently is). According to van der Lindon, Sora v2 will come with one-minute video output, text-to-video, image, and video-to-video modes -- and "we will see it very soon". Chinese models such as Kling and Hailuo MiniMax are already achieving levels of output similar to those we saw in the first version of Sora at the start of this year. Runway, Luma Labs Dream Machine, and Pika are also at a similar level. Even open-source models such as Mochi-1 and Tencent's Hunyuan aren't far behind Sora in terms of motion and visual realism. We saw during the recent Sora leak that footage has some of the same issues faced by the current leading models. While I can't tell whether what we saw during the leak is what we might get this week or if it will be closer to the footage seen in Sora v2, it is clear we will get some form of AI video release from OpenAI during its 12 Days. My prediction is we'll get something like Sora v1, with shorter initial videos and lower resolution in the $20 per month plan, and Sora v2 will be announced but not released. And, when it is released, it will be in the $200 per month ChatGPT Pro.
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OpenAI releases AI video generator Sora but limits how it depicts people
SAN FRANCISCO (AP) -- OpenAI has publicly released its new artificial intelligence video generator Sora but the company won't let most users depict people as it monitors for patterns of misuse. Users of a premium version of OpenAI's flagship product ChatGPT can now use Sora to instantly create AI-generated videos based on written commands. Among the highlighted examples are high-quality video clips of sumo-wrestling bears and a cat sipping coffee. But only a small set of invited testers can use Sora to make videos of humans as OpenAI works to "address concerns around misappropriation of likeness and deepfakes," the company said in a blog post. Text-to-video AI tools like Sora have been pitched as a way to save costs in making new entertainment and marketing videos but have also raised concerns about the ease with which they could impersonate real people in politics and otherwise. OpenAI says it is blocking content with nudity and that a top priority is preventing the most harmful uses, including child sexual abuse material and sexual deepfakes. The highly anticipated product received so much response upon its Monday release that OpenAI has temporarily paused the creation of new accounts. "We're currently experiencing heavy traffic and have temporarily disabled Sora account creation," according to its webpage. OpenAI first unveiled Sora earlier this year but said it wanted to first engage with artists, policymakers and others before releasing the new tool to the public. The company, which has been sued by some authors and The New York Times over its use of copyrighted works of writing to train ChatGPT, hasn't disclosed what imagery and video sources were used to train Sora. -- -- -- -- The Associated Press and OpenAI have a licensing and technology agreement allowing OpenAI access to part of the AP's text archives.
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OpenAI Concerned About Illegal Activity on Sora, Releases It Anyway
OpenAI announced today that it would publicly release its much-hyped video generation AI tool to users in certain countries, after being in closed beta for nearly a year since it was first unveiled. According to a livestream on its YouTube channel hosted by CEO Sam Altman and several of the startup's other leaders and research scientists, Sora will be open to use in the US and to "most countries internationally" -- but will remain unavailable in Europe and the UK. Those are pretty significant snubs. "We're going to try our hardest to be able to launch there, but we don't have any timeline to share yet," Altman said, only saying that it would "a while." This isn't the first time that OpenAI has hit snags while trying to deploy its products across the pond. The rollout of its Advanced Voice Mode for ChatGPT, for example, was also delayed by several weeks, which was likely due to concerns about complying with the European Union's data privacy laws (GDPR). With Sora, the stumbling block may once again be related to the regulatory environment. "We obviously have a big target on our back as OpenAI, so we want to prevent illegal activity of Sora, but we also want to balance that with creative expression," Sora product lead Rohan Sahai said during the livestream. As CNBC noted, the startup's product chief Kevin Weil revealed in a Reddit thread in October that one of the reasons that Sora hadn't been released at that point was because they still needed "to get safety/impersonation/other things right." OpenAI hasn't elaborated on what the "illegal activity" Sahai alluded to might be -- or if they're related to the staggered rollout -- but Weil's comments and generative AI's checkered history of being misused provide us with some ideas. Misinformation and disinformation are one of the largest concerns surrounding generative AI tech. If Sora doesn't have strong enough guardrails in place to prevent it from impersonating a celebrity or a politician, that could pose a major legal liability. Similarly, this could be the case with copyright, too -- as OpenAI has faced scruitiny for the provenance of its training data. But on the user-facing side of things, image generators like ChatGPT-integrated Dall-E typically refuse prompts that include the name of artists (and this is also the case with famous figures) due to these very concerns. Sora may need more disciplining in that regard. We also can't gloss over the fact that Sora could be used to create far darker material like extremely violent imagery and child sexual abuse material (CSAM), as some people have been arrested for allegedly doing. All of these should be major worries for OpenAI. But balancing creative freedom with safety is not easy, and one might argue that releasing these AI models in their current hallucination-prone states is already playing with fire.
[77]
OpenAI Releases AI Video Generator Sora but Limits How It Depicts People
SAN FRANCISCO (AP) -- OpenAI has publicly released its new artificial intelligence video generator Sora but the company won't let most users depict people as it monitors for patterns of misuse. Users of a premium version of OpenAI's flagship product ChatGPT can now use Sora to instantly create AI-generated videos based on written commands. Among the highlighted examples are high-quality video clips of sumo-wrestling bears and a cat sipping coffee. But only a small set of invited testers can use Sora to make videos of humans as OpenAI works to "address concerns around misappropriation of likeness and deepfakes," the company said in a blog post. Text-to-video AI tools like Sora have been pitched as a way to save costs in making new entertainment and marketing videos but have also raised concerns about the ease with which they could impersonate real people in politics and otherwise. OpenAI says it is blocking content with nudity and that a top priority is preventing the most harmful uses, including child sexual abuse material and sexual deepfakes. The highly anticipated product received so much response upon its Monday release that OpenAI has temporarily paused the creation of new accounts. "We're currently experiencing heavy traffic and have temporarily disabled Sora account creation," according to its webpage. OpenAI first unveiled Sora earlier this year but said it wanted to first engage with artists, policymakers and others before releasing the new tool to the public. The company, which has been sued by some authors and The New York Times over its use of copyrighted works of writing to train ChatGPT, hasn't disclosed what imagery and video sources were used to train Sora. -- -- -- -- The Associated Press and OpenAI have a licensing and technology agreement allowing OpenAI access to part of the AP's text archives. Copyright 2024 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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OpenAI Launches Video-Generating Sora Model
OpenAI is making its video-generating AI model, Sora, available to people in the U.S. and some other countries on Monday, nine months after the software was first teased. ChatGPT Plus users will be able to generate 50 videos per month, while ChatGPT Pro users will be able to generate up to 500 videos per month. Pro users can also generate an unlimited number of videos in "relaxed mode," which
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OpenAI releases text-to-video model Sora for ChatGPT Plus and Pro users
(Reuters) - OpenAI said on Monday it has released its artificial intelligence model, which creates video from text, to ChatGPT Plus and Pro users, expanding its foray into multimodal AI technologies. The Microsoft-backed company, which kicked off a generative AI craze with the launch of its ChatGPT chatbot in November 2022, aims to target similar text-to-video tools from Meta and Alphabet's Google, along with Stability AI's Stable Video Diffusion. The AI model, named Sora, was first introduced in February, but its access was limited to safety testers in its research preview phase. It is now available to ChatGPT Plus and Pro users as Sora Turbo at no additional cost. "We're working on tailored pricing for different types of users, which we plan to make available early next year," the company said in a blog post. Users will be able to generate videos up to 1080p resolution, up to 20 seconds long and in widescreen, vertical or square aspect ratios. OpenAI said while Sora would not yet be available in EU countries, Switzerland and the UK, the AI model would be accessible in other regions where ChatGPT is present. The company also said it will block the creation and upload of damaging forms of abuse, such as child sexual abuse materials and sexual deepfakes, on Sora to prevent its misuse. "Uploads of people will be limited at launch, but we intend to roll the feature out to more users as we refine our deepfake mitigations," it said. (Reporting by Rishi Kant in Bengaluru; Editing by Krishna Chandra Eluri)
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OpenAI releases AI video generator Sora to all customers
President-elect Donald Trump said the AI and crypto czar will reform U.S. policy on digital currency. Artificial intelligence company OpenAI released the video generation program Sora for use by its customers Monday. The program ingests written prompts and creates digital videos of up to 20 seconds. The creators of ChatGPT unveiled the beta of the program in February and released the general version of Sora as a standalone product. "We don't want the world to just be text. If the AI systems primarily interact with text, I think we're missing something important," OpenAI CEO Sam Altman said in a live-streamed announcement Monday. The company said that it wanted to be at the forefront of creating the culture and rules surrounding the use of AI generated video in a blog post announcing the general release. "We're introducing our video generation technology now to give society time to explore its possibilities and co-develop norms and safeguards that ensure it's used responsibly as the field advances," the company said. The program uses its "deep understanding of language" to interpret prompts and then create videos with "complex scenes" that are up to a minute long, with multiple characters and camera shots, as well as specific types of motion and accurate details. The examples OpenAI gave during its beta unveiling ranged from animated a monster and kangaroo to realistic videos of people, like a woman walking down a street in Tokyo or a cinematic movie trailer of a spaceman on a salt desert. The company said in its blog post that the program still has limitations. "It often generates unrealistic physics and struggles with complex actions over long durations," the company said. Critics of artificial intelligence have pointed out the potential for the technology to be abused and pointed to incidents like the deepfake of President Joe Biden telling voters not to vote and sexually explicit AI-generated deepfake photos of Taylor Swift as real-world examples. OpenAI said in its blog post that it will limit the uploading of people, but will relax those limits as the company refines its deepfake mitigations. "Our top priority is preventing especially damaging forms of abuse, like child sexual abuse material (CSAM) and sexual deepfakes, by blocking their creation, filtering and monitoring uploads, using advanced detection tools, and submitting reports to the National Center for Missing & Exploited Children (NCMEC) when CSAM or child endangerment is identified," the company said. OpenAI said that all videos created by Sora will have C2PA metadata and watermarking as the default setting to allow users to identify video created by the program.
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Sam Altman Calls OpenAI's New AI Video Tool 'So Compelling'
OpenAI launches AI video generator for Plus and Pro users.Altman teases "12 Days of OpenAI" with livestream demos. OpenAI CEO Sam Altman on Monday unveiled what he calls an "early" but transformative step in AI video technology. The new tool, likened to "GPT-1 for video," promises an accessible co-creation experience and is already sparking excitement among early adopters. What Happened: OpenAI has rolled out an AI-powered video generation feature named Sora that offers users groundbreaking creative possibilities. Altman emphasized the collaborative potential of the tool in a post on X, stating, "One of the most exciting things to me about this product is how easy it is to co-create with others; it feels like an interesting new thing!" This rollout follows a recent announcement of OpenAI's "12 Days of OpenAI" event, showcasing new launches and features, Altman shared on X. Currently, users with OpenAI Plus accounts receive 50 generations per month, while Pro subscribers can access 500 fast generations or unlimited slow-mode creations. Also Read: Taiwan Semiconductor Extends Lead As Top Chipmaker Why It Matters: This development builds on OpenAI's rapid user adoption, with recent data revealing 300 million weekly active ChatGPT users and over 1 billion daily messages sent. The company's growth trajectory, valued at $157 billion, is drawing global attention, with innovations like Sora -- the anticipated full release of its AI video model -- potentially reshaping creative industries. Altman closed his announcement with optimism, encouraging users to explore the tool's creative potential: "This is early... but I already think the feed is so compelling. Excited to see what you make." Read Next: C3.ai Stock Rides Bullish Wave: Will Q2 Earnings Bring Reality Check? Photo: Shutterstock This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors. Market News and Data brought to you by Benzinga APIs
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OpenAI releases AI video creator but it won't be coming to Europe yet
The ChatGPT maker said it is blocking particularly damaging forms of abuse, such as child sexual abuse materials and sexual deepfakes. OpenAI is releasing its AI-creating video tool to millions of users who pay for ChatGPT, marking the next wave of artificial intelligence. The company on Monday released the latest version of its Sora video generator, Sora Turbo, which will give people the ability to create 20-second video content that looks photorealistic and adds to fears of more deepfake videos. OpenAI said the product would not be available in the European Economic Area, Switzerland, or the United Kingdom yet, possibly due to regulations, which has been the case for OpenAI's other products, which reached the European market at a later date. "We're going to try our hardest to be able to launch there," OpenAI CEO Sam Altman said on Monday. The company also wants to prevent the illegal use of the tool, "but we also want to balance that with creative expression," he added. OpenAI said that it has implemented some safeguards, which include visible watermarks and verification metadata. There will be limits in the beginning on uploading images of people, as the company said it refines its deepfake mitigations. The company said in a blog post that it was blocking particularly damaging forms of abuse, such as child sexual abuse materials and sexual deepfakes. Moderation of user content will start "a little conservative," but if it "doesn't quite get it right, just give us that feedback," Altman said. OpenAI also said Sora still has limitations. "It often generates unrealistic physics and struggles with complex actions over long durations," the company said. OpenAI first presented Sora in February, but it was only accessible to select film-makers, artists, and safety testers OpenAI is not the only company to work on AI video tools. Meta is developing Movie Gen and Google has released its Veo video generator. However, both are not available publicly.
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OpenAI's Sora video generator might not be available in the EU at launch
It seems that users in the EU and UK won't get access to Sora, OpenAI's video generator, at launch. A newly published help page on OpenAI's website listing the supported regions for Sora "on web and mobile" omits all EU countries. On the page, OpenAI notes that accessing Sora outside the territories listed may result in an account ban or suspension. We've reached out to OpenAI for comment and will update this piece if we hear back. It's not the first time OpenAI has skipped over EU countries for an initial product launch. When the company began rolling out Advanced Voice Mode, its human-like conversational mode feature ChatGPT, this summer, EU users were left out of the early waves. In a statement provided to TechRadar this fall, OpenAI attributed the Advanced Voice Mode delay to the "additional external reviews" required by some territories. "This is a common practice to ensure [our] feature aligns with local requirements," a spokesperson told the publication. "These [reviews] can take a little time." Advanced Voice Mode later arrived for most EU customers in October. Companies beyond OpenAI, including Meta and Microsoft, have also been forced to push back AI product releases in the EU due to the bloc's complex web of data privacy regulations. Meta has been particularly vocal about compliance requirements it sees as onerous, earlier this year endorsing an open letter calling for "a modern interpretation" of European privacy laws that doesn't "reject [AI] progress."
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OpenAI's highly anticipated AI video generator Sora has been released, showcasing both impressive capabilities and significant limitations. Early users report mixed experiences, highlighting the tool's potential while pointing out its current shortcomings.
OpenAI has finally launched Sora, its highly anticipated AI video generation tool, after months of teasers and delays. The release has generated significant buzz in the tech community, with early users describing it as both "inspiring" and "horrifyingly good" [3]. However, the initial rollout has been met with mixed reactions, highlighting both the tool's impressive capabilities and its current limitations.
Sora demonstrates remarkable abilities in certain areas:
Despite its strengths, Sora faces several challenges:
Early adopters have reported varied experiences with Sora:
While Sora represents a significant step forward in AI video generation, its initial release has not been the game-changer some expected:
As the AI video generation field rapidly evolves, Sora's debut marks an important milestone. While it showcases the potential of AI in creative processes, it also highlights the challenges that remain in achieving consistently realistic and user-friendly AI-generated video content [1][2][3][4][5].
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OpenAI's Sora, a new AI video generation tool, offers impressive capabilities but faces challenges in coherence, pricing, and accessibility. While it shows potential, it currently lags behind competitors in some aspects.
3 Sources
OpenAI introduces Sora, an innovative AI video generation tool that transforms text prompts into high-quality videos, offering new possibilities for creators while facing some early-stage challenges.
9 Sources
Google introduces Veo2, an advanced AI video generator that claims to outperform competitors like OpenAI's Sora Turbo in user preferences and prompt adherence, offering enhanced realism and cinematic quality.
24 Sources
A group of artists granted early access to OpenAI's Sora video generator leaked the tool online in protest, citing concerns over exploitation and lack of compensation. The incident highlights growing tensions between AI companies and creative professionals.
26 Sources
OpenAI announces no immediate plans for a Sora API, citing capacity issues and overwhelming demand. This decision could put them at a disadvantage compared to competitors like Google and AWS who are moving forward with their own video generation APIs.
3 Sources