Quick Links Finding Sources for Projects Discovering Statistics Market Research and Discovering Trends Researching Diet Plan Recommendations Shopping Recommendations Price Comparisons Learning Words in Different Languages Book and Reading Suggestions
Knowing how to get the most out of ChatGPT's Deep Research tool will elevate your projects to the next level, and I've got some handy tips to help you do just that.
1 Finding Sources for Projects
I remember attending university well before AI. Finding the right resources for my projects was always time-consuming. I'd spend hours on Google Search, Amazon, and Quora, and this was before I had even heard of Reddit.
Nowadays, ChatGPT's Deep Research tool makes it much easier to find the sources I'm looking for. I can specify what I want, asking the software to uncover books, academic literature, documentaries, and more.
Once I have this information, I can explore each resource further. Not all are a good fit, but I often find gems that otherwise would have taken longer to discover. This, along with using ChatGPT as a tutor, can boost my project's success.
2 Discovering Statistics
Searching for relevant statistics in Google can sometimes be challenging. I often find articles with "2025 updated" titles that include outdated stats from before 2020. For years, I've sought alternatives to delve into statistics; ChatGPT's Deep Research Tool has been helpful.
I ask ChatGPT what stats I'm looking for before providing further context. I have to be accurate here; rather than saying "from 2023 onwards", I say "in 2025". Otherwise, I only get stats from the year I mention and not "onwards".
I will always cross-reference for accuracy and ensure the stats are up to date. However, doing so is much easier when I have a framework than starting from scratch.
3 Market Research and Discovering Trends
While it's not a good idea to let AI handle creative branding, it can be helpful for market research. I occasionally use the Deep Research feature to understand what's happening within industries and niches of interest.
ChatGPT gathers sources from across the web in one place. I can then read through them and determine what is useful. If necessary, I can do further research.
Like when using Deep Research for statistics, I always recommend cross-referencing to ensure that what you see is accurate.
4 Researching Diet Plan Recommendations
When I first became interested in fitness in 2014, I spent hours browsing BodyBuilding.com forums for information on what to eat. I'm happy that times have changed, and good recommendations are now easily available.
However, I still wanted an easier way to compile this information and make my own choices. The normal version of ChatGPT (and custom GPTs) is a great starting point, but Deep Research is better for being more specific.
I always ask ChatGPT to find information specific to my needs. For example, I'm training for a high-intensity competition in 2026. Considering these factors, the Deep Research tool gives me a comprehensive plan -- plus extra useful tips.
5 Shopping Recommendations
While I don't rely solely on Deep Research for shopping advice, it is a useful first point of contact. I get comprehensive information on my options, with pictures, key features, and source links.
If I see something I like, I can click on the source and do more research. Past that point, I'll then go to the product website and decide if I want to buy it.
Besides ChatGPT, I recommend Perplexity as an Amazon Rufus alternative. I've tried the app for shopping suggestions on different sites, too, and it has performed well.
6 Price Comparisons
Once I've found an item I want, I look for the best deal. Price is one important factor, but I also consider shipping costs and delivery time. To find the initial cost of an item, I occasionally use ChatGPT's Deep Research tool.
ChatGPT uses parameters like size as a filter. Then, it browses the web for listings that match my parameters. Once I have all of this information, I'll cherry-pick my favorite option.
I use this tactic when researching items listed on multiple websites. If I only have to compare one or two sources, I find it quite pointless. In these cases, I'd rather search manually and not use any AI tool; the process is typically faster.
7 Learning Words in Different Languages
I'm a huge fan of learning languages. Previously, my main learning method was to buy a textbook and work through it. I also used language-learning apps like Babbel. While I still include both of these in my strategy, ChatGPT's Deep Research tool has added another dimension.
Sometimes, I want to learn words and phrases that you won't necessarily find in textbooks. For example, slang can be a good way to deepen my vocabulary after learning the basics. While I can naturally pick this up by living in a place, having a prior idea is also nice.
With ChatGPT's Deep Research tool, I can filter specific contexts. For example, what you see in some language-learning textbooks is too formal for everyday life. In these situations, asking ChatGPT for more common expressions is easy.
I recommend using Deep Research if you need to go into significant depth and want to learn multiple words or sayings. Otherwise, the ordinary version of ChatGPT is good enough for many people.
8 Book and Reading Suggestions
I spend much of my spare time reading, and I'm always looking for new recommendations. Deep Research is a fantastic way to find multiple titles on any topic I'm interested in. I also like getting a summary of each book suggested to me.
Sometimes, I use Deep Research to prepare in advance for books I want to read. Then, when it's time to buy, I can revisit the recommendations in the chat. Furthermore, I can use the titles from this chat to see if it's possible to maximize book reading for free (e.g., by going to the library).
Though it takes longer than many AI tools to source information, ChatGPT's Deep Research tool is the best of its kind. It's fantastic for discovering new sources, uncovering statistics, and improving multiple areas of my life. Besides what I've discussed today, Deep Research has helped me in numerous other ways.